Knowing the difference between an authentic responsive mobile friendly website, and a website that is just pretending to be mobile friendly can make the difference between a business that is growing by leaps and bounds and a business that is barely making ends meet.

Unless you are a professional web design firm such as Knoxweb, it is hard to tell the difference between a mobile friendly, a responsive mobile friendly website, and a mobile optimized website.

Your website displays differently on a mobile device than a PC or laptop, and if you want to keep your existing clients and attract new business, it is imperative that you contact Knoxweb for a responsive mobile friendly website or optimized mobile website.

When a website is mobile friendly is means that it will accurately display on both a mobile device and a PC or laptop. Although it may appear smaller on your tablet or Smartphone, it may not work, as it should on a tablet or Smartphone that has a touch screen. If you have a mobile friendly website that is not a responsive mobile friendly website, your users will have to pinch the screen and scroll in order to read the information on your website.

Mobile optimized websites are considered to be much more advanced when it comes to a mobile friendly website. If your website is mobile optimized, it literally means that your website will automatically reformat itself for tablets and Smartphone’s. A mobile friendly website that is optimized has reformatted content and larger navigation buttons making it easier for users to read what they need to on your mobile friendly website.

According to Knoxweb, reformatting is necessary because it allows your users to make decisions from anywhere with an internet connection using their mobile device. Because consumers are using their tablet or Smartphone in the store, it makes sense to have a mobile friendly website that is optimized as it makes it easier for users to navigate quickly. If they have to make a decision on a purchase that they are considering, a mobile friendly website will make things easier.

Some of the formatting elements used by Knoxweb for a mobile friendly website include simple navigation. Known as, “Thumb friendly,” navigation the touchpoints are larger making it easier for users to access important information. Other elements used by Knoxweb include reduced graphics and optional desktop viewing options.

A responsive mobile friendly website is the most advanced mobile website available as it is completely flexible regardless of the device. Instead of detecting the type of browser your user is using, a responsive mobile friendly website orientates itself automatically based on the size of the device screen. This combination of re-optimizing and reformatting, gives the user much more flexibility when it comes to a responsive mobile friendly website.

Knoxweb explains that the benefits of a responsive mobile friendly website cannot be ignored. Not only is a responsive mobile friendly website perfect for Search Engine Optimization because all of the pages on your responsive mobile friendly website are listed under one domain, but a responsive mobile friendly website gives users a consistent brand awareness and experience across all devices. Branding has never been easier thanks to the convenience of a responsive mobile friendly website.

If you would like more information regarding a responsive mobile friendly website or any other mobile friendly website, schedule an appointment with Knoxweb today.