Lois Larimore, Author at Knoxweb

Social Media Marketing 2020 Are You Ready

Lois Larimore November 30, 2019

The end of the year is less than a month away and if you are not happy with your social media marketing efforts, it’s time to call Knoxweb. With more than 3.5 billion Facebook, Twitter, Instagram and other social media users on the planet, an increase of 9 percent since last year, it literally means that 45 percent of the world’s population use social media. The social media marketing landscape is changing, are you up for those changes? Below are some social media marketing changes to watch for in 2020. Digital Detox and Social Media Marketing All over the world,

Without a Website, do you Really have a Business?

Admin November 20, 2019

We can certainly understand any reasons behind why you might resist building a website for your business. There’s the old, “I’m not tech-savvy”, “they’re too expensive”, “I don’t have the time”, or the infamous “I have enough business and I don’t need one”. The reality is, you don’t need to be tech-savvy. In fact, getting a professional website for your business can be cheap and easy, and to make it even simpler for you – not having a website is costing you time and money. Look… 81% of people research a business or service on the internet prior to making

Fun Holidays You Probably Weren’t Aware Of

Lois Larimore October 28, 2019

Halloween is nearly here with people all over the globe celebrating All Hallows Eve. However, Halloween isn’t the only holiday that occurs every October. In fact all year round the planet celebrates weird and fun holidays. In celebration of Halloween, Knoxweb would like the opportunity to share some other fun holidays that you probably weren’t even aware of. All Saints Day November 1 Hot on the heels of Halloween is All Saints Day. Called Hallomas, All Saints Day used to be held in May, but was changed to November 1 to downplay All Hallow’s Eve. While leaders of the Christian church

The Importance of Social Media Marketing

Lois Larimore October 21, 2019

Social media marketing is swiftly becoming the only place to put your advertising dollars. From YouTube and Facebook to Twitter and Pinterest having real estate on one of the dozen or so popular social media sites will get your name out there. However, does social media advertising really work? Social Media Marketing Works if You Do it Right Because Facebook, Twitter, Instagram and the countless other social media sites have tightened their algorithms to make them more useful for family and friends, businesses have a tougher time with organic marketing. If you follow the Knoxweb Blog, you will remember that

Digital Marketing Tips You Can Count On

Lois Larimore October 14, 2019

Digital Marketing has certainly changed over the years. In today’s world you have SEO, SMM, AI marketing, text message marketing and video marketing. Knoxweb has been in the web business since 1996, and understands the digital landscape. Below are 10 things you can do to boost your online presence and your bottom line with digital marketing. 1. Stay Up with the Digital Marketing Trends While it may seem like a no brainer, keeping up with online marketing trends is imperative. Use hashtags in your social media content and use text message marketing whenever possible. Also, talk to Knoxweb about voice search

Are Mobile Apps for Business a Good Investment?

Lois Larimore October 7, 2019

Mobile apps for business really do work. According to Knoxweb, who has been in the web development industry since 1996, you can’t ignore apps. The Apps Store has more than 3 million mobile apps with Google Play storing over 3.9 million apps and those figures were from 2018. Consequently, you can only imagine how many more mobile apps for business are available. With everyone getting in on the act, including your local pizzeria, you can’t ignore mobile apps for business. The more mobile friendly you are the better chance you have of increasing your ROI. Mobile Apps for Business Add Value

A Mobile Responsive Website are You Still Without One

Lois Larimore September 30, 2019

Believe it or not, some companies are still not optimized for mobile use. Some small and large businesses are still using old style websites that have to be pinched and squeezed to read. If you follow the Knoxweb Blog, you will remember that Google started punishing people who did not have a mobile responsive website back in April of 2015. Over 4 years later, some still are not getting it. When Google introduced Google Recommendations back in 2015, it was all about mobile responsive website design. Google actually rewarded websites that moved with the times fully optimizing their platforms. Mobile

8 Reasons You Need Mobile Apps for Small Business

Lois Larimore September 23, 2019

The internet plays a massive role in people’s lives. From social media to Google and other types of digital advertising, you must be on top of things if you want to survive. If you don’t have a mobile responsive website or a mobile app and are depending on Facebook or Twitter to build your business, you won’t see much ROI at the end of the year. Mobile apps for small business make it easy for people to find you and your business. As a result, a mobile app helps you stand out from the crowd. Mobile Apps for Small Business

How Business Blogging Has Changed Over the Years

Lois Larimore September 16, 2019

Business blogging has changed and if you are still writing your own business blog or hiring a cheap company from India to do your business blogging for you, Google isn’t going to like you very much. In fact, if your blogs break the SEO rules you will be punished for it. Knoxweb are the experts and know how annoying search engine optimization can be, which is precisely why they are in the business of web development, design and marketing. You may have the most beautiful mobile responsive site in the world, but nobody will see it unless you have an

Internet Technology Strategies Are Always Changing

Lois Larimore September 9, 2019

With internet technology changing on a daily basis, having a team of web development gurus on your team keeps you and your business relevant. From chatbots to virtual assistants, it’s tough to know where to put your advertising dollars and that is where Knoxweb comes in. Since 1996, Knoxweb has helped thousands of businesses boost their online profiles with sound internet technology strategies that work. Why Work with Knoxweb Because Knoxweb has been in the web business for decades, they understand what it takes to stay at the top of the search engines. While organic marketing is a tough

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Without a Website, do you Really have a Business?

Fun Holidays You Probably Weren’t Aware Of

Digital Marketing Tips You Can Count On

Are Mobile Apps for Business a Good Investment?

A Mobile Responsive Website are You Still Without One

8 Reasons You Need Mobile Apps for Small Business

How Business Blogging Has Changed Over the Years

Internet Technology Strategies Are Always Changing

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