Lois Larimore, Author at Knoxweb

Digital Marketing Tips You Can Count On

Lois Larimore October 14, 2019

Digital Marketing has certainly changed over the years. In today’s world you have SEO, SMM, AI marketing, text message marketing and video marketing. Knoxweb has been in the web business since 1996, and understands the digital landscape. Below are 10 things you can do to boost your online presence and your bottom line with digital marketing. 1. Stay Up with the Digital Marketing Trends While it may seem like a no brainer, keeping up with online marketing trends is imperative. Use hashtags in your social media content and use text message marketing whenever possible. Also, talk to Knoxweb about voice search

Are Mobile Apps for Business a Good Investment?

Lois Larimore October 7, 2019

Mobile apps for business really do work. According to Knoxweb, who has been in the web development industry since 1996, you can’t ignore apps. The Apps Store has more than 3 million mobile apps with Google Play storing over 3.9 million apps and those figures were from 2018. Consequently, you can only imagine how many more mobile apps for business are available. With everyone getting in on the act, including your local pizzeria, you can’t ignore mobile apps for business. The more mobile friendly you are the better chance you have of increasing your ROI. Mobile Apps for Business Add Value

A Mobile Responsive Website are You Still Without One

Lois Larimore September 30, 2019

Believe it or not, some companies are still not optimized for mobile use. Some small and large businesses are still using old style websites that have to be pinched and squeezed to read. If you follow the Knoxweb Blog, you will remember that Google started punishing people who did not have a mobile responsive website back in April of 2015. Over 4 years later, some still are not getting it. When Google introduced Google Recommendations back in 2015, it was all about mobile responsive website design. Google actually rewarded websites that moved with the times fully optimizing their platforms. Mobile

8 Reasons You Need Mobile Apps for Small Business

Lois Larimore September 23, 2019

The internet plays a massive role in people’s lives. From social media to Google and other types of digital advertising, you must be on top of things if you want to survive. If you don’t have a mobile responsive website or a mobile app and are depending on Facebook or Twitter to build your business, you won’t see much ROI at the end of the year. Mobile apps for small business make it easy for people to find you and your business. As a result, a mobile app helps you stand out from the crowd. Mobile Apps for Small Business

How Business Blogging Has Changed Over the Years

Lois Larimore September 16, 2019

Business blogging has changed and if you are still writing your own business blog or hiring a cheap company from India to do your business blogging for you, Google isn’t going to like you very much. In fact, if your blogs break the SEO rules you will be punished for it. Knoxweb are the experts and know how annoying search engine optimization can be, which is precisely why they are in the business of web development, design and marketing. You may have the most beautiful mobile responsive site in the world, but nobody will see it unless you have an

Internet Technology Strategies Are Always Changing

Lois Larimore September 9, 2019

With internet technology changing on a daily basis, having a team of web development gurus on your team keeps you and your business relevant. From chatbots to virtual assistants, it’s tough to know where to put your advertising dollars and that is where Knoxweb comes in. Since 1996, Knoxweb has helped thousands of businesses boost their online profiles with sound internet technology strategies that work. Why Work with Knoxweb Because Knoxweb has been in the web business for decades, they understand what it takes to stay at the top of the search engines. While organic marketing is a tough

Voice Search Marketing is taking over the Planet are You Ready

Lois Larimore September 2, 2019

The holidays are around the corner and that means there will be thousands if not millions of voice search devices under the tree. If your business isn’t capturing that audience, you will lose business in 2020. Like anything, getting in on a new advertising platform is gold. Voice search marketing is that platform. Why Voice Search Matters If you think Alexa and Siri have nothing to do with your digital marketing, you would be wrong. Knoxweb explains that voice search is the way of the future and if you aren’t putting your ad dollars in that direction, you aren’t helping

Video Marketing and Video Grabber from Knoxweb

Lois Larimore August 26, 2019

Video marketing is at the top of the list when it comes to digital advertising. Companies that include video in their campaigns see better results at the end of the year. Including video in your marketing campaigns will reach users who would rather watch than read. According to Knoxweb, 59 percent of people who watch videos prefer video to text marketing. People are consumed with video, so much so that smart businesses are including video in their ad campaigns. In fact, 87 percent of small and large companies are now using video for their marketing efforts. Video Marketing Can’t Be Ignored

Mobile Apps for Small and Large Businesses Knoxville

Lois Larimore August 19, 2019

Knoxweb has been in the web design and web development business for over 23 years and since that time has become the leader in all things digital, including mobile apps. Mobile apps are more popular than ever with both large and small businesses creating mobile apps for all types of businesses. Whether you run an eatery in Knoxville or operate a contracting business in Sevierville, a mobile app will help you and your business grow. A Mobile App Helps You: Become a Direct Marketing Expert Increase Visibility Provide Value Build your Brand Improve Customer Loyalty Beat the Competition Boost Customer Engagement

5 Professional Online Marketing Tactics to Avoid

Lois Larimore August 12, 2019

Online marketing takes a professional. Firstly, online marketing is time consuming; secondly, it needs to be done the right way. If you have been hanging by the seat of your pants trying to make sense of social media marketing, text message marketing, video marketing and voice search marketing, it’s time to call Knoxweb. Knoxweb has been keeping up with the changes since 1996 and understands what it takes to get you and your business on the front page of Google. Back in the day, it was easy to find yourself at the top of the listings organically, but nowadays, it

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Digital Marketing Tips You Can Count On

Are Mobile Apps for Business a Good Investment?

A Mobile Responsive Website are You Still Without One

8 Reasons You Need Mobile Apps for Small Business

How Business Blogging Has Changed Over the Years

Internet Technology Strategies Are Always Changing

Voice Search Marketing is taking over the Planet are You Ready

Video Marketing and Video Grabber from Knoxweb

Mobile Apps for Small and Large Businesses Knoxville

5 Professional Online Marketing Tactics to Avoid

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