Video marketing is the fastest growing form of digital marketing, and just like voice search for text, is something every business should include in their online marketing strategy.
If you follow the Knoxweb blog, you will know that content that includes video is more likely to be watched, liked, and shared. As a result, you will see more conversions and a better ROI.
What is Video Marketing?
Video marketing is a type of digital marketing and advertising that allows businesses and organizations to create how to videos, product videos and video reviews. Incorporating video marketing into your overall strategy is the best way to attract new subscribers to your blog while improving your bottom line at the same time.
Testimonials from your live events, explainer videos, and corporate training videos are just some of the ways that you can incorporate video marketing into your overall strategy. With professionally produced videos from Knoxweb, you could even go viral.
The Benefits of Video Marketing
When you incorporate video into your content, you are tapping into an SEO goldmine. Not only will your click through rates increase, but so will your open and conversion rates. With professionally produced videos from Video Grabber and Knoxweb, you will see your rank go up on the search engines. Because YouTube is owned by Google, you are doubling your chances of a rank increase.
Conversion Rate Booster
Fifty seven percent of people who buy products and services online are more likely to purchase after watching a video about the item. Explainer videos and how to videos help you close the all-important sale.
Video Marketing is Easily Accessible
With the variety of platforms available for video marketing, including YouTube, Instagram, SnapChat, Pinterest, and Twitter to name just a few, keeping video marketing out of the equation is committing business suicide.
Knoxweb can help you come up with a detailed campaign to source the best platform for your products and services. With video, you can reach your consumers anywhere in the world.
Marketing with Video is Effective
Retention rates go up when businesses include content that can be seen and heard. In fact, 80 percent of people would rather have both. Combining audio and visual is a powerful way to turn those viewers into sales. Video is also more cost effective, and will save you money, especially when you compare the costs to traditional forms of marketing.
Video is Emotional
You are appealing to the emotional side. You can attach characters to the products, which will appeal to the emotional part of your brain. Connecting with music, dialogue, and pictures, helps convey your message the right way.
Developing a Strong Video Marketing Campaign
A marketing campaign for your business with Video Grabber and Knoxweb is the best way to include video in your overall online strategy. Knoxweb are the experts. The team will conduct competitive analysis and market research while getting an overall view of your digital marketing efforts.
By determining, what your audience wants find out, you can convey your message with a strong call to action.
If your video marketing campaign is falling flat, call or click and talk to the experts from Knoxweb. When you work with Knoxweb, you will see real results and a boost in your SEO.
Call or click for a no obligation video marketing consultation with Knoxweb today.