Why Should You Consider Redesigning Your Website?
More people than ever are using the internet to engage with companies, make purchases, and gather information. Regardless of the size of your business, having a well-designed and strategically functioning website is essential for generating leads, completing conversions, and closing sales.
Making the leap to update your site or design a new one is a big decision which can provide great rewards for your business!
How Will a Redesign Help Your Business?
There are many factors to consider when analyzing your website for a possible redesign. Being able to quickly capture your audience’s attention is key – the estimated average human attention span is only 8 seconds.
Your site must be optimized for mobile use – 50 percent of global web traffic originates from mobile devices. If your site is not mobile friendly, you can expect a good 40 percent of users to go back and choose a different search result. Creating new and engaging content can also boost your site’s SEO and create greater engagement.
At Knoxweb, we believe there are four essential steps to website success. The first step is discovery and strategic planning which involves analyzing your specific needs and targeting your ideal clients. The second step is the designing, UX (user experience), and wireframing process. The third step is the build of the website which includes the programming of your site and search engine optimization. The final step is the marketing of your new site with methods such as Google AdWords, social media, email marketing, and more.
Visit Knoxwebs’ new and improved website – let us know what you think!
To discover if a site redesign could benefit you, call us at 865.588.2465.