Tag Archives: Video Marketing Knoxville

Video Marketing a Crucial Part of Digital Advertising

Video marketing is an essential part of any digital advertising campaign. In addition to enhancing your text, video increases your click through rate.

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Knoxweb recommends adding informative videos to your digital marketing efforts as Google’s algorithms are putting videos at the top of the list when it comes to rank.

Remember over 93 percent of people start their experience with an online search engine. You must do everything in your power to appear on the first page. It’s also important to note that the top three spots after Google ads get 55 percent of clicks.

How Video Helps Digital Marketing

If you want to increase your organic traffic, Knoxweb recommends adding video to your content. Not only will videos lower your overall bounce rate, but they will also help you get quality backlinks.

Video is magic, but when you add professional search engine optimization and unique content to the mix, the real magic begins. By creating content that helps you achieve a higher than average ranking, you will see more click throughs.

Video is great, and you don’t have to spend a fortune to create it, but you do have to produce video that is enticing. You want your video to be entertaining and educational. Posting low quality videos will hurt your rank. If your page is ranking high but not satisfying search intent, it will eventually notify the search engines that your website isn’t valuable.

Video Marketing that Will Help Search Engine Optimization

Everyone knows that video helps rank, but getting started isn’t always easy. Knoxweb can help with a search engine optimization strategy, a strong plan, a good video, tracking, and analytics yields results.

Knoxweb are the experts when it comes to video production and has some tips that will help you and your rank on the search engines.

1. Videos are Vital for your Site

Publish your videos everywhere, not just on your site. When you optimize your videos on social media and other online outlets, you are telling the search engines that you are relevant and high quality. High quality content keeps users on your page longer helping your video marketing campaign.

2. Create Context

Publishing your video without visual and written content won’t do much good. Knoxweb recommends that you include transcripts of your clip. This way you can target your audience with relevant keywords. Adding visual graphics also helps with SEO and your video marketing campaign.

3. Create Educational Video Marketing Clips

Try producing videos that answer questions about your products and services. Not only does this help with the purchasing decision, it also boosts your credibility on the search engines. When you provide value to the user, you are increasing your visibility.

4. Consistency is the Key

When your brand is consistent, you are telling the search engines that you are relevant. Dedication and consistency is imperative if you want to add value to your customer’s intent. Posting video on a consistent basis tells both Google and YouTube, the second largest search engine in the world, that you are relevant to the search.

Creating the best video content is easy when you work with the team from Knoxweb. Knoxweb are experts at creating compelling content that people actually want to watch. The content creators from Knoxweb produce videos leaving people wanting more.

Video Marketing the Way of the Future

If you have been ignoring video marketing because you don’t understand it or think it is too expensive, call or click and talk to the team from Knoxweb. A no obligation consultation will convince you that video marketing is the way of the future.

Call or click for a no obligation video marketing consultation with Knoxweb and see your rank climb to the top. Call now.

Video Marketing Tips You Can’t Ignore

These days video marketing is more than putting up a few videos on YouTube. Of course, YouTube is still an awesome place to give your videos a home, but there are some other ways to market your business on video.

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According to Knoxweb, knowing which video marketing technique is best for your efforts takes time and research. Below are some tips to help you get there.

Video Marketing on Social Media

Most social media platforms have allowances for video. In fact, some are based solely around video. Do your research. Depending on your demographic, your videos may do better on Pinterest than Instagram. If you are targeting an under 20 audience, Snapchat may be the way to go.

If you follow the Knoxweb Blog, you’ll know that there are literally hundreds of social media websites. Leaving it to your team members could take time and money, especially if they work overtime just to come up with a social media platform list. The professionals from Knoxweb can help you pinpoint the sites that are most relevant to your target market.

Going Live on Social Media

Knoxweb cannot stress the importance of going in with a plan. Even if you are going Live, you still need a script to go by. If you are at a live event it is impossible to predict what will happen, but with a plan, you at least have something to go by.

Start by drawing up a storyboard detailing each scene of your live performance. With a storyboard, you can direct yourself, or anyone else in the video. Once you have a storyboard put together, write a script. Be sure and include keywords and keyword phrases in your text. Google and the other search engines crawl videos too you know.

Let Your Audience Know Your Plans

When you go live on Facebook, or any other social media channel let your viewers know ahead of time. When you post about future events, especially going live on social media, they will remember to tune in. Just like an invitation, letting people know you are going live on social media will garner more views, likes, comments, and shares.

Prerecorded Clips for Video Marketing

Prerecording a video is the best way to get all of the information out there. Unlike going live, you have the opportunity to stop, start, stop, and start over again. You can do multiple takes without having to worry about upsetting your audience. Going live is one thing, going live and messing things up is a different story.

If you do a bad job on your first live social media posting, you may not get another chance. Doing a bad job could have fans and followers leaving you in droves.

With prerecorded video, you can film a how to video or a customer testimonial. Why not schedule a day where your customers can come in and film testimonials. Make a party out of it and bring your customers out of their shell and on to the big screen.

Video Marketing and the Right Stuff

Of course, filming the right subject matter is essential. If you have gathered an audience only to supply them with boring content that is badly lit and badly shot, they will not be happy. Bad videos kill business relationships faster than you think.

Ask Knoxweb about video marketing with Video Grabber. With Video Grabbers, everything will be ready to go. Just give Knoxweb the okay and you will have a professionally written storyboard and script. Once your video is shot, it will be professionally edited and ready to go.

Video marketing is the way of the future. Knoxweb has been on the pulse since 1996 and has the team to get it done the right way.

Call or click for a no obligation consultation with Knoxweb today.

Video Marketing an Essential Part of the Digital Age

Video marketing is essential regardless of what you are trying to sell. According to Knoxweb, it doesn’t matter what the product or the service is, if you don’t have video, you’re not reaching the masses.

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Video Marketing Works

If you follow the Knoxweb Blog, you will know that marketing your brand on video will give you a better click through rate, even more so than pictures. Before the video boom hit, marketers trusted their message with photos, which did fare better than text. However, video has surpassed both text and pictures when it comes to likes, comments and shares.

Having a solid video marketing plan works. If you are gearing up for a Valentine’s Day promotion start working on a video that will convey your brands message. If you have a spa and want to advertise a special on a hot stone couple’s massage, start writing your script. Better yet, do a selfie video explaining the massage. You could even do a, “Show Me Video,” filming a couple’s hot rock massage in action.

Selfie Videos and Video Marketing

People can’t get enough of selfie videos. Knoxweb has explained the importance of personalizing your brand in the past. The best way to connect with your audience is with selfie videos.

Before you go on camera, whether you go live or prerecorded, be prepared. It’s okay to wing it sometimes, but if you are doing a commercial for your brand, it needs to be well thought out.

Another way to personalize your story is with Video Grabbers. A Video Grabber tells your story with Knoxweb helping you every step of the way. The team of writers, producers, and editors from the web developers and web designers in Knoxville has the knowledge and expertise to film your story with Video Grabbers.

Going Live on Social Media with Video Marketing

Going live on Facebook, Instagram, Snapchat or any other social media marketing channel should rarely be done on the fly. When you go live, you need to be on top of it. You need to be prepared before you go live on social media.

Knoxweb recommends that you have a storyboard ready that outlines what you want to say. Have your shots prepared ahead of time. If you’re going to talk to people don’t forget to get a signed release form. This gives you permission to show the talent on your live performance for any and all of your video marketing campaign.

Keep in mind, even if you don’t go live and shoot a prerecorded video, you will still need release forms for any talent that appears in your production. Those fuzzed out heads you see on video and TV means the producers didn’t get, “Talent,” approval.

Don’t Forget to Leave Something to the Imagination

Advertise your intentions before you go live. Tease your audience before the big day and let them know where you’re going to be and what time. Leave a little to the imagination and never unveil your true intentions until you go live.

Don’t forget to communicate with your audience. When you go live, respond. If you are posting a pre-recorded video, respond to comments and thank people who share your videos. The more you communicate with your fans and followers the more you will be seen as a friendly and personable brand.

These days’ people expect companies to respond immediately. They want answers to their questions and concerns. If you have a bad comment on your page, it’s best to address it immediately. Your reputation is at stake if you don’t. In the digital age, bad reviews spread like wildfire.

A Video Marketing Team you Can Trust

Taking your brand and your social media profile pages to the next level is easy with Knoxweb.

Call or click and schedule a no obligation video marketing consultation and start preparing your video marketing campaign. It’s more affordable than you think and is one of the best places to put your online advertising dollars.

Call for a no obligation video marketing consultation with Knoxweb today.

Video Marketing More Powerful Than You Know

Video marketing is the most powerful form of online advertising. With professional video, you have the potential to reach thousands of potential clients and customers.

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By now you will have learned from the Knoxweb Blog, that video surpasses text and pictures when it comes to video marketing. Without video in your online campaign, you won’t get as many likes, comments and shares. Forgetting about video can also hurt your SEO.

How Video Marketing Affects SEO

Once a person clicks to your website, your video will improve your bounce rate, dwell time and CTR. Video is crucial for Search Engine Optimization. With video, your site will rank for the competitive keywords and keyword phrases that keep people watching. Google loves high quality content from Video Grabber and Knoxweb.

SEO and Video Marketing

Go back to May 16 2007 when, Google introduced “Universal Search,” and you will see that it was ground breaking. Users could see blogs, videos, shopping sites, and home pages on the same page.

Google introduced Dwell Time in 2012. Dwell Time measures how long a user spends on your website and is a way to measure your system and its relevance.

These days, depending on how relevant the content is, any website can rank with a keyword or keyword phrase query.

More Conversions with Video Marketing

Websites that feature video rank higher for competitive keywords and keyword phrases. A link to your video is all the Search Engine Optimization you need to put you and your brand on the map for both buyers and bots. The two reasons for videos are conversions and brand awareness.

Video is more than an interesting after thought. Video is a vital feature for any company that is concerned with Search Engine Optimization, brand recognition and conversion rates.

Below are some ideas for incorporating video into your overall digital marketing campaign.

Event Videos

Ask Knoxweb about Video Grabber. With Video Grabber and Knoxweb, you can share your new location or tell your customers about your five star rating. If you have a grand opening coming up you will certainly want to shoot a video about it.

How to Videos

Showing customers how to use a product is one of the best ways to boost your ROI. With a how to video, you are telling viewers how the product works and what it is used for. Video converts interested shoppers into hungry consumers. Ask Knoxweb how you can film a how to video with Video Grabber.

Explainer Videos

Explainer Videos do much more than tell viewers what your brand is about. With an online video included in your campaign, you will get more views, likes, and shares. With a good script that includes keywords to find your demographic, the possibilities are endless.

Over 50 percent of consumers search for videos relating to the product or service that they are interested in before they head to the store. Both bricks and mortar and online stores can benefit from video marketing.

People who shop online watch demonstration videos before making a purchase. The majority of online shoppers prefer video to text.

Video Grabber for Video Marketing

With a professionally produced video, you can easily transform those unique visitors into customers for life. People who visit your website or watch your videos on your social media pages and become fans are also more likely to comment and share. When clients and customers share, your videos they are doing the social media work for you.

Video marketing is an essential part of every online campaign. Ask Knoxweb how you can produce thought provoking video for your brand.

Call or click for a no obligation video marketing consultation today.

Video Marketing with Knoxweb and Video Grabber for Success

Video marketing is an essential part of every digital campaign.

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With video marketing, you can produce amazing unique content that will capture the eye of your clients and your potential ones. Marketing with video is the only way to go.

Why Video Grabber for Video Marketing

Unless your visitors are speed readers, digesting information will not be as effective as it would had you used video marketing. Custom made videos from Knoxweb help get the message across with information that is informative, educational, and unique.

Although video shouldn’t replace your text, it is an excellent way to complement your written content while strengthening your message at the same time.

Why Can’t I Just Produce my Own Content?

Of course, you can go Live on Facebook or create your own videos for YouTube. However, unless you have the SEO and SMO skills to optimize your video content, nobody is going to see your slick videos.

Knoxweb has been in the marketing business since 1996, and has a professional team of content producers that will help you write and produce your videos from start to finish. When you work with Knoxweb, your videos will reach a larger audience.

Video Grabber and Knoxweb for Video Marketing

Regardless of your needs, Knoxweb has the team to help get you there. Consequently, your professionally produced videos will attract viewers, more likes, and more shares. You will see a better click through rate and an increase in your ROI with video marketing.

The in-house team from Knoxweb handles the concept, script writing, the production, and the design. Knoxweb will also edit and help you distribute your new video content.

What to Expect from Video Grabber for Video Marketing

When you choose the direction that you want to go for your video marketing campaign, you can get started on the concept. Knoxweb will highlight the strengths of your business while optimizing your brand. The team can even produce how to videos and testimonial videos or  help with product demonstrations.

Knoxweb has the team to help you create thoughtful videos that will boost your search engine optimization and your social media optimization.

Video Marketing is More Affordable than you Think

These days you can afford videos for your business. Video Grabber was created to fill the void helping large and small clients with an affordable option. Video marketing is the best way to get your message across to clients who are looking for your services.

Although you may think it is cheaper to grab your phone and shoot a customer review, you have to have the knowhow and the experience to optimize your videos.

I Have an Idea, Now What

If you have an idea for a campaign, but aren’t sure where to started, talk to Knoxweb. With a no obligation video marketing consultation from Knoxweb, you will be on the right track to success.

Call or click and schedule an appointment with the video marketing experts from Knoxweb. With Knoxweb and Video Grabber, you really can reach the lion’s share of the market. This improves your sales and end of year earnings.

Call Knoxweb for a no obligation video marketing consultation today.

Video Marketing is Number One for Online Strategies

Video marketing is the fastest growing form of digital marketing, and just like voice search for text, is something every business should include in their online marketing strategy.

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If you follow the Knoxweb blog, you will know that content that includes video is more likely to be watched, liked, and shared. As a result, you will see more conversions and a better ROI.

What is Video Marketing?

Video marketing is a type of digital marketing and advertising that allows businesses and organizations to create how to videos, product videos and video reviews. Incorporating video marketing into your overall strategy is the best way to attract new subscribers to your blog while improving your bottom line at the same time.

Testimonials from your live events, explainer videos, and corporate training videos are just some of the ways that you can incorporate video marketing into your overall strategy. With professionally produced videos from Knoxweb, you could even go viral.

The Benefits of Video Marketing

When you incorporate video into your content, you are tapping into an SEO goldmine. Not only will your click through rates increase, but so will your open and conversion rates. With professionally produced videos from Video Grabber and Knoxweb, you will see your rank go up on the search engines. Because YouTube is owned by Google, you are doubling your chances of a rank increase.

Conversion Rate Booster

Fifty seven percent of people who buy products and services online are more likely to purchase after watching a video about the item. Explainer videos and how to videos help you close the all-important sale.

Video Marketing is Easily Accessible

With the variety of platforms available for video marketing, including YouTube, Instagram, SnapChat, Pinterest, and Twitter to name just a few, keeping video marketing out of the equation is committing business suicide.

Knoxweb can help you come up with a detailed campaign to source the best platform for your products and services. With video, you can reach your consumers anywhere in the world.

Marketing with Video is Effective

Retention rates go up when businesses include content that can be seen and heard. In fact, 80 percent of people would rather have both. Combining audio and visual is a powerful way to turn those viewers into sales. Video is also more cost effective, and will save you money, especially when you compare the costs to traditional forms of marketing.

Video is Emotional

You are appealing to the emotional side. You can attach characters to the products, which will appeal to the emotional part of your brain. Connecting with music, dialogue, and pictures, helps convey your message the right way.

Developing a Strong Video Marketing Campaign

A marketing campaign for your business with Video Grabber and Knoxweb is the best way to include video in your overall online strategy. Knoxweb are the experts. The team will conduct competitive analysis and market research while getting an overall view of your digital marketing efforts.

By determining, what your audience wants find out, you can convey your message with a strong call to action. 

If your video marketing campaign is falling flat, call or click and talk to the experts from Knoxweb. When you work with Knoxweb, you will see real results and a boost in your SEO.

Call or click for a no obligation video marketing consultation with Knoxweb today.

Powerful Video Marketing Statistics That Will Make You Think

Video marketing has quickly become the most powerful marketing tool that you can use for your business.

video marketingWhether you own or manage a large or small company, you cannot beat the power of video marketing.

If you have been following the Knoxweb Blog, you will know that video marketing will boost your ROI. However, that isn’t the only reason to include video in your overall digital marketing campaign.

Below are a few more reasons to consider video marketing

Video is on the Rise

At the beginning of 2018, 81 percent of businesses were using video in their online marketing campaigns. Up significantly from 63 percent back in 2017.

People Watch Tons of Video

From videos at work, play, and while in transit, video has become part of daily life. Fifteen percent of people who responded to a recent survey said that they typically watch three hours of video every day, while the average viewer accounted for 1.5 hours.

Videos help Digital Marketing

Optimization is crucial. According to Knoxweb, Video Grabber helps drive SEO and will boost your ranking on the search engines, and the numbers don’t lie.

• 76% of marketing gurus say that video marketing helped sales
• 47% said that video reduced the need for customer support and queries
• 97% of online marketers say that video helps people understand a product or service
• 76% say that video helps boost traffic
• 80% of digital marketers claim that video increases the amount of time spent on a website
• 95% have watched a how to video or an explainer video to influence a purchase
• 81% of viewers were convinced to purchase after watching a video
• 69% of people buy applications or software after watching a video
• 85% say they would like more video in 2018

People Love Video

Video adds extreme value to a customer’s experience. When a viewer has a choice between text and video, 72 percent would rather watch and learn about a product than read about it.

Sharing is Caring

People love to share, but it isn’t just cute animal videos that grab the viewer’s attention. In fact, 83 percent of internet users would consider sharing a brand with their friends.

LinkedIn is set to fly while Snapchat seems to be grounded

LinkedIn-Of the people surveyed, most considered Facebook and YouTube to be the best platforms for video marketing. However, Knoxweb explains that business social network LinkedIn, is gaining surprising metrics. This indicates that video marketing is about to take center stage in the professional social networking arena in the next year.

While only 38 percent of digital marketers share content on the business network, the ones that did reported it as successful with 55 percent saying they would continue advertising on LinkedIn.

Snapchat-Although Snapchat has been coined as the next big platform, it is failing badly as a marketing tool. People love to use the mobile app, but don’t use it to watch video.

Only 11 percent have used the app as a platform for video. Of those that did, only 27 percent found it an effective video marketing tool. What’s worse is of those polled; only 9 percent said that they would use Snapchat to market products and services in 2018.

Is your Business Ready for Video Marketing in 2018?

Knoxweb has the tools and the experience top produce powerful video content that will increase sales. Ask Knoxweb about Video Grabber. Video Grabber is the affordable way to produce videos that will beat the competition and boost your ranking on the World Wide Web.

So what are you waiting for? Call or click and talk to the video marketing team from Knoxweb. It really will make a difference to your online presence.

Call or click today.

Video Marketing The Most Popular form of Advertising in the World

Video marketing is quickly becoming the most popular form of media in the world, and if you aren’t using video marketing to boost your online presence, you aren’t doing everything you can to improve your Search Engine Optimization.

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In the competitive world of digital advertising, you have to be smart, and that means incorporating video into your overall digital marketing plan. Knoxweb are the video marketing experts who can help you with video marketing and the remarkable platform, Video Grabber that will attract more subscribers, users, likes, comments, shares, and conversions. Of course, once you have created a video or video series with the help of Knoxweb, you will have to optimize it properly if you want everyone to see it, and that is where Knoxweb comes in.

The Video Grabber Process

When you contact Knoxweb for video marketing with Video Grabber, a script and storyboard will be created and developed to map out what you are trying to convey in your video. Once a story has been decided on, the team from Knoxweb will go to work on an amazing video that will include rich keywords and keyword phrases built into the script. Search engines will be able to locate your videos with properly optimized content.

The content that is properly optimized for SEO in your videos will attract the search engines, however, unless you know how to use search engine optimization, it is best to leave your content up to the professionals from Knoxweb.

Rich Content is the Most Important Part of Video Marketing

Professional content writers in Knoxville are ready to take your products and services to an entirely new level with unique and fresh content that will light up Google and the other search engines. All of the professional content writers and professional blog writers from Knoxweb are trained to provide you with unique content that is created by born and bred American English speaking writers.

Advantages of Video Marketing

YouTube is owned by Google and that means when you produce professional videos on your website, you will be at the top of the list as long as your content includes keyword phrases and keywords that relate to the subject.

Videos that include keywords that don’t make sense to the content will hurt your chances on the search engines. Google loves educational, informative, and entertaining content that makes sense to the subject, and if video is added to the mix, you can’t go wrong. If that isn’t enough to convince you to include video marketing in your campaign, maybe the fact that your videos are evergreen will.

Videos stay on the web forever. Do a search, and you will find videos from 2005 that are still current and relevant to the product or service that the company is trying to promote. When you produce evergreen videos for your website, your ROI investment will continue for years, especially if you continue to optimize those older videos into your current online marketing strategies.

When you work with the team from Knoxweb for video marketing, digital marketing, SEO, SMO, website design, website development, and mobile website design, you will be getting a team of professionals that will take you from start to finish with a brilliant online marketing campaign that will put a smile on your face at the end of the year.

The All Important Business Blog

Once your campaign is complete, the real work begins. Knoxweb will come up with an online marketing campaign that includes a weekly or monthly blog that will help drive your videos to the top of the charts. Those blogs will be shared on social media, newsletters and in email marketing campaigns giving you an even bigger return on your investment.

If you would like to include video marketing into your digital marketing campaign, call or click and schedule an appointment with Knoxweb today. You can’t go wrong when you work with a company that has been around since 1996.

Call or click for your no obligation video marketing consultation today.

Video Marketing with Video Grabber Will Improve Your ROI

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Video marketing is the most powerful form of digital advertising, and if you aren’t including videos in your blogs, social media pages and email messages, you are not reaching everyone you should be.

According to Knoxweb, video marketing should be at the forefront of your online marketing plan, and when you consider that YouTube is the second largest search engine on the planet, it should not be taken lightly.

Below are a few more reasons you should include video marketing in your advertising campaign.

Better Conversion Rates

When you include video marketing in your online strategy, you are converting users to customers. Recent research indicates that 71 percent of online marketers say that video conversion rates give a better return than other types of online marketing.

SEO

Utilizing video content will improve your SEO. Google owns YouTube and when you add videos to your online content, you have a 53 times better chance of being seen on the front page of the largest search engine in the world.

Consumer Attention

Video demands consumer attention more than text or photo based content. With the average attention span being 3 seconds, capturing your viewer’s attention in the first few seconds is the key. You have a much better opportunity to do that with video than you do with text.

Higher Engagement

Visual content is the best way to encourage engagement. When you consider what types of blogs and social media content you want to post, it is imperative that you consider video marketing with Knoxweb. When you include video in your posts more users will like, comment and share.

Better Optimization Opportunities

How much of your latest blog did your readers consumer? Did they come back to read it again, or reread certain paragraphs? Did they comment and share your blog post? Although it is difficult to answer those questions based on text, video is an entirely different story.

Video allows you to measure how many times your video was watched and your click through rate. With the feedback loop built in, you can gage your videos and know what is working for your business, and what isn’t.

Higher Retention

65 percent of viewers will watch over three quarters of your video, which is a much higher rate than text based content. With video, you can count on more people staying on your pages longer.

Email Click Through

If you worked day and night on that email copy that tells customers about your new product or service, you should add video. When you include video marketing in your overall marketing scheme, you will double your click through rates.

Accessibility

In the past, videos could cost thousands of dollars, but thanks to technology and Knoxweb, you can produce great video content with Video Grabber. These days videos are more affordable than ever and should be included in your overall marketing budget.

Emotional Connections

Video is the best way to connect with your audience on an emotional level. With video marketing, you can go beyond the traditional by adding music, powerful narratives, and relevant images that will increase your ROI.

If you would like more information regarding video marketing with Video Grabber, call or click and talk to a team member from Knoxweb. Knoxweb are the leaders in online content and can help you come up with a strong video marketing campaign that will get results.

Call or click for more information regarding video marketing with Knoxweb and Video Grabber today.

Video Marketing for Business Are You Doing it Yet?

video marketing

Video marketing really is the way of the future when it comes to advertising online. Adding video to your blogs and social media marketing is the best way to optimize your content. When you add video to your online marketing strategies, you will be reaching a larger audience and one that will be more apt to buy your products or services.

If you follow the Knoxweb blog, you will know that video marketing is leading the way when it comes to online advertising. People who see your video links are more apt to click on the link giving you a better ROI. With video, your return on investment will be much more profitable.

Below are a few more reasons you should be including video marketing in your overall online marketing strategies.

1. A Much Easier Sell Online-Selling is far different than it used to be. Gone are the days when you can see or feel a product in a bricks and mortar store. There is no face to face when it comes to selling online, which could make it a bit more difficult to sell your products and services. With video, you can explain your products and services making whatever you are selling really shine.

2. Video is Easier to Remember Than Text-According to Knoxweb, 80 percent of watchers will remember an online video. The same can’t be said about your blog posts and social media updates. The competition is fierce on the World Wide Web. Video marketing allows you to show your creativity helping you stand out from the competition.

3. Entice your Audience-With video marketing you can encourage and entice people to buy your products and services. With a strong marketing plan, which includes video marketing, you have a better chance of reaching a larger audience.

4. All Demographics-Most people love video. With youngsters and seniors watching video, you have a better chance of reaching your target market. Remember, if your market is younger you will want to target Snapchat and Instagram. If you have an older audience, Pinterest and Facebook would be the place to post your videos.

5. Engage with Smartphone and Tablet Users-Mobile use is overtaking PC and laptop use with desktop users watching two minutes or less while mobile users will watch for 3 and 5 minutes depending on the mobile device. Knoxweb explains that video is the best way to attract potential buyers.

6. Better Click Through with Email-Video can increase your conversion rates giving you a better ROI. Adding video marketing to your email is one of the most powerful ways to get your email-marketing message across. A simple video with Video Grabber and Knoxweb saying thank-you for being a customer or client is more effective than you think.

7. Get Personal-Pulling those heart strings is a great way to show potential clients and customers how passionate you are about your business or organization. Showing off your brands personality with a video from Video Grabber and Knoxweb will give viewers the chance to connect with your products and services.

8. Rank-YouTube is second only to Google when it comes to search engines. Google owns YouTube giving you a better opportunity of ranking higher. Using keywords in your video and text, gives you a much better chance of a ranking higher in the search engines, and best of all, it’s organic.

9. Make Your Brand Shine-With video you can give your audience what they want without pressure. Showing your face and your products and services to the world is one of the best ways to build trust. Once your viewers trust you, you can be assured that a purchase will surely follow.

Video marketing is more affordable than you think and could be just what you need to improve your bottom line. Call or click and talk to the team from Knoxweb who can help you come up with a solid video marketing plan that will deliver results.

Call or click today for more information regarding online advertising with video marketing.