Tag Archives: Knoxville SEO 2017

Search Engine Optimization is Still Relevant in 2017

Search Engine Optimization

SEO or Search Engine Optimization is still extremely important and relevant to your overall online marketing campaign, but how has SEO changed, and what can you do to increase your ranking on the search engines?

According to Knoxweb, there are a few tricks to the trade if you want to improve your Search Engine Optimization.

Publish Relevant and Unique Content

Content that is fresh, unique, and relevant is the number one thing that will drive your ranking up on the search engines. According to Knoxweb, there is no replacement for professionally written content. Quality content that is created for your demographic gives your website relevance and authority.

By identifying a keyword or phrase for every page and using it throughout your content, you will see a boost in your ranking. Remember to use tags and links, but don’t go overboard. It will not work in your favor if you sacrifice great content for Search Engine Optimization. A professional blog writer will write for the user, not Google or Bing.

Update Your Content

Quality content needs to be posted regularly. A weekly or monthly blog will put you on the good list when it comes to SEO. Content that is updated regularly is a wonderful indicator of how relevant your website actually is. If you aren’t posting regularly, or just don’t have the time, you may want to consider a professional blog writer from Knoxweb.

Your Website Should Be Link Worthy

Focus on relevant links within your content. Using those two little words, “Click here,” will not attract the search engines, as there is no value. When you link to certain words or phrases in your content Google and the other search engines will thank you for it. Links that go to different pages on your site or blogs that relate to the keywords in the page or blog will also help boost your SEO.

Think About Your Users

When you create your website and post regular blogs and articles, it is important to write for the user, not the search engine. Throwing together a bunch of words and phrases that don’t make sense is one of the biggest mistakes that you can make when it comes to Search Engine Optimization. Hiring a writer who is well versed in the English language understands how to write for the user AND the search engines.

Don’t Forget About Social Media

Although the powers that be at Google have said that social media signals aren’t a ranking factor that is beginning to change. In fact, Google has recently confirmed that links you share on Twitter and Facebook are now being used for ranking signals.

Regardless of what is in store for Search Engine Optimization in the future, you can be sure that social media isn’t going anywhere. In fact, social media is growing by leaps and bounds.

Search Engine Optimization is a tricky business, and one that is best left to the professionals. Knoxweb has been in the web business since 1996, and is constantly keeping up with the SEO trends that seem to be changing on a daily basis.

If you would like some help with your SEO, call or click and talk to the professionals from Knoxweb who can help you come up with an online marketing plan that can help your Search Engine Optimization. Call or click today.

Professional Blog Writing to Improve your SEO

Professional blog writing

Professional blog writing is essential if you want to improve your SEO, and thanks to Knoxweb, you can have professional blog writing once a week or once a month, which will help your SEO. With a professional blog writer, your online presence will improve.

Even if your business doesn’t rely on an online reputation, your credibility is the key to your success. Hiring professional blog writing writers from Knoxweb will maximize your business or organizations online branding potential.

According to Knoxweb, there are a few reasons why you should consider a professional blog writer for your company’s website.

1. Your company’s website represents your entire business or organization. If you have content that is copied and pasted or is poorly written your SEO will suffer for it. Unique and highly engaging website content will get more subscribers.
2. You can connect with your customers more effectively, as professional blog writers understand how to write for a different audience. Of course, you wouldn’t market high school students the way that you market parents. A professional blog writer will help you analyze your audience so that your blog will target your chosen demographics.
3. Google will love you if you have unique and fresh content. If you do not have a professional blog writer on your team, your Search Engine Optimization will pay the price. Updating weekly or even monthly will maximize the potential of your SEO.
4. Professional blog writing will help you reach more users through social media. If you follow the Knoxweb Blog, you will know that people are more apt to share your blogs via Facebook and Twitter. If you are posting videos, Instagram will love you. A professional blog writer has the expertise and the experience to write effective titles and headlines that will get you noticed, not to mention the awesome content.
5. You will become an authority in your industry when you post regularly. Unique and fresh content will be taken much more seriously if you are trying to become a social media expert with your products and services.
6. Having a professional blog writer will help you communicate better with your clients and customers via email. Ask a staff member to take note of the professional blog writer’s postings as it will help he or she become more effective when it comes to posting comments and sharing.
7. You will be able to complete your online projects quickly and more effectively. With a professional blog writer on staff, you will be able to implement the planned projects more efficiently and more quickly. A professional blog writer can help develop business goals that everyone can understand.

It’s all about the Topic

Finding topics that you can write about can be difficult, especially if you are too close to your brand. You know it’s the best in its class, but if you are not a professional blog writer, your company will suffer for it. A professional blog writer can praise your products and services with interesting content that is unique an inspiring.

They Just Do It Better

If you are not a professional writer, the professional blog writing process may take longer than you thought, and unfortunately, the results from your blog post may not be powerful enough to give you the SEO results that you had hoped for.

Search Engine Optimization is essential if you want to get to the top of the search engines. Call or click and schedule a no obligation consultation with the SEO experts from Knoxweb.

Professional blog writing will make a difference to your online presence. Call or click now and talk to an expert from Knoxweb.