Tag Archives: Knoxville mobile responsive website

A Mobile Friendly Website Can Help Business Grow

mobile friendly website

A mobile friendly website is essential these days, especially if you want to show up at the top of the search engines. However, according to Knoxweb, there are still some businesses and organizations that have not converted their website.

If you follow the Knoxweb Blog, you will know that Google started penalizing businesses, organizations, and individuals who didn’t go mobile. Companies have been bearing the brunt of Googlegeddon since April of 2015 seeing their SEO ranking tumble considerably. If you used to show up at the top, but are now at the bottom of page 10, chances are you aren’t mobile or mobile responsive.

Even before 2015, researchers were seeing a leap from desktop to mobile device shopping. In fact, back in 2013 online shoppers were using mobile devices to purchase products and services. A whopping 55 percent of users who shopped online were doing so from their Smartphone’s. In December of 2014, tablets and Smartphone’s accounted for 60 percent of all time spent on digital media.

Below are three reasons why you need a mobile friendly website.

Your Customers Expect it-These days people are using their mobile devices even if they are at home. Your customers are probably not sitting in front of a laptop or desktop, and if they are, they are probably using their Smartphone at the same time.

If you don’t give your clients and customers what they are shopping for and what they need, they will go elsewhere. People love to browse on their mobile phones, and if you can’t give them what they need, you will lose business. Talk to Knoxweb about designing a mobile responsive website that will work on laptops, desktops, tablets, Smartphone’s and Smartwatches.

Google Will Not Be Happy-As previously mentioned, if you are not mobile friendly, Google will penalize you if you do not have a mobile friendly website. However, some websites are still using images, content and navigation that just doesn’t work on Smartphone’s and tablets. Once again, if users can only see your website the way it should be on a laptop or desktop, they will end up with an unsatisfying experience.

Kiss Your Clients and Customers Goodbye-If you don’t have a mobile friendly website, you are probably already noticing a decline in business. If you aren’t, you are one of the lucky ones. Go mobile with Knoxweb before you do because the clients and customers that are still using laptops and desktops may want to find you on their mobile device, and if they have to pinch and squeeze the screen, you just may lose them for good.

When you give users easy navigation, fast loading pages and a site that is streamlined with great products, services and content, you will be well on your way to increasing your client and customer base.

Keeping Google and your customers satisfied should be your goal, however, that is nearly impossible unless you have a mobile friendly website. A mobile friendly website will help your business grow.

If you want to know more about becoming mobile friendly, call or click and schedule a no obligation consultation with the mobile web design team from Knoxweb. It really could change the way you do business.

Call or click now.

Mobile Technology Trends Knoxville in 2017

Mobile technology

Mobile technology is ever changing, and unless you are an expert when it comes to Smartphone’s and tablets, you could be missing the boat. Knoxweb has the expertise to help your business grow with smart mobile technology.

If you own a small business, it is imperative that you understand the advancements in mobile technology. If you haven’t gone mobile with a mobile responsive website or a mobile app, you can bet your competition has.

When you schedule a no obligation consultation with the mobile technology team from Knoxweb, you can learn how to optimize your business or organization using the most advanced technology available today.

Small Business and Mobile Apps

With major companies such as Starbucks, 7-11, Dominos and Subway, to name a few, having success with mobile apps, it is just good sense to develop a mobile app for your small business. In 2016, location based mobile apps gained impressive ground with analysts predicting more small business owners to follow suit in 2017.

Augmented Reality Apps

What was once thought to be a gimmick is now becoming real. Utility mobile apps are some of the most widely used on the planet, and the best part is that these types of apps can help customer engagement, especially with millenials. Instant apps could be the solution to those abandoned mobile apps. With Google’s new technology, apps can start instantly when needed. There is no installing or downloading needed. This makes it the perfect solution for user engagement.

Artificial Intelligence

More developers are beginning to embed artificial intelligence into their mobile apps. This groundbreaking technology has changed the educational industries for good with mobile apps that teach kids how to learn. Mobile commerce has also taken the AL route with mobile apps that actually shop for you based on your buying preferences. With AL, you can have your own private teacher or personal shopper on your mobile device. As more things, including household necessities connect online, the need for mobile apps continues to grow.

Security

With the development of mobile phone wallets and purses, security is a huge concern. Mobile web developers put safety and security at the top of the list and rightfully so as Knoxweb predicts over 270 million mobile app downloads.

Businesses who adopt a strong mobile strategy with the help of Knoxweb can generate more income and;

  • Increase sales through mobile devices
  • Improve customer relations and engagement
  • Increase client loyalty

Knoxweb understands mobile technology and is continually educating the team with classes, seminars, and tutorials to make sure that you and your business stays on track even if you have yet to go mobile.

If you follow the Knoxweb blog, you will understand how important it is for your business or organization to go mobile. Since April of 2015, Google has been penalizing companies who aren’t mobile rewarding them with a less than healthy page ranking. A mobile responsive website or a mobile app will help your ranking in the search engines.

If you would like more information regarding mobile technology, or would like a price on a new responsive mobile website or a mobile app, call or click and schedule no obligation mobile technology consultation with Knoxweb today.

Mobile Responsive Website or Mobile App

mobile responsive website

If you have a mobile responsive website and are wondering why you would need a mobile app as well, you may want to consider scheduling an appointment with Knoxweb. Knoxweb understands how confusing the World Wide Web can be, especially when it comes to mobile websites and mobile apps.

These days most people have at least one mobile device making mobile friendly content imperative. It is crucial that you have a mobile app or a mobile responsive website in order to connect with your mobile users. These days a mobile responsive website is the preferred method when it comes to surfing the internet on a mobile device. However, with user experience evolving, a responsive mobile website may not be enough.

Back in 2014, users preferred the native mobile app with more than 86 percent spending time on Smartphone’s and tablets with only 14 percent using a mobile web browser. According to Knoxweb, a responsive website is important as it ensures your users have a great experience when surfing on a mobile device.

If you follow the Knoxweb Blog, you will know that user experience is everything. Google and the other search engines build their algorithms around the user experience and if your visitors have to pinch or stretch the screen to read your content they will go elsewhere when it comes to the all-important sale. With a responsive website, your content will look the same, regardless of the device.

A native app takes the experience to a higher level. Knoxweb can repackage your functionality and your existing content in an optimized way when it comes to navigation. With a native app, you can engage users using push notifications with integrations and device and platform capabilities that are unavailable on delay only websites.

With a mobile optimized experience, as opposed to a responsive design, you are giving your clients and potential customers a more effective and efficient website. In addition, native apps minimize app performance giving significant improvements for a responsive website. This will save you time and much frustration.

Incorporating a Responsive Site into a Mobile App

If you have spent time and money on a responsive website that is fully optimized, good for you. You can take advantages of the responsive assets while embedding them into the native app. However, be aware that unless you seek out a professional such as Knoxweb, you could go about it the wrong way. It may be tempting, but Knoxweb recommends that you avoid the quick route with a shell application that does nothing to improve a user’s experience.

Knoxweb recommends a mobile experience that has multiple resources along with data feeds such as social, news, maps and specific web pages. By keeping your users focused with web pages and feeds, you will see a boost in your bottom line.

If you have been struggling with the World Wide Web and your online presence, Knoxweb can help. Call or click and schedule a no obligation mobile responsive website or mobile app consultation with the experts from Knoxweb today.

It really will make a difference to your ranking and your SEO. Call or click today.

Mobile Responsive Website What you should know

mobile responsive website

A mobile responsive website is essential if you want to boost your presence on the World Wide Web. According to Knoxweb, Google favors a mobile responsive website as it is the best way to optimize your content across all platforms including your desktop, laptop, tablet, and Smartphone, but according to Knoxweb, there are some other reasons to consider a mobile responsive website.

On the Rise

Mobile usage really is on the rise with more than 59 percent of adults in the US using a Smartphone. That accounts for about 60 percent of all website traffic. If you have an unfriendly website, your customers and potential clients will go to the competition, especially if your website is performing badly. Talk to Knoxweb about a new mobile responsive website for your business or organization.

Shopping is growing

It is easier than ever to shop online with customers and potential clients purchasing products and services while shopping in their vehicle and even while driving. Consumers are using their mobile devices to compare prices and read reviews and if your website isn’t mobile friendly, you will lose business.

Social Media Helps

More than 55 percent of purchasing on mobile devices occurs on social media. Users share links from Twitter, Facebook, and Instagram giving your website more traffic if you have a mobile friendly website. Incorporating your social media marketing strategies into your business plan means you need to be mobile responsive.

Better SEO

Google recommends mobile responsive websites. A mobile responsive website will help your business or organization perform better in the rankings. Mobile websites give users a better experience. Google also prefers websites that have a single URL.

In addition, Knoxweb explains that mobile devices now have separate search algorithms on Google. That means even though your website may be ranking well on a laptop or desktop, it will not rank the same way for people who are using their Smartphone. This is critical if you consider that mobile phone searches are overtaking desktop and laptop searches.

Size Matters

A mobile responsive web design will adapt to multiple screen sizes. With a responsive web design, your website will look great on a desktop and a Smartphone. Future devices will have the ability to adapt if you have a mobile responsive website. Talk to the team from Knoxweb about building a responsive site for your business or organization.

Easier Management

Although it is common to see two different websites for mobile and desktop, a responsive site is preferred as it makes website management much easier. The days of having a main site and mobile version are going the wayside thanks to responsive website development. Not only will this help keep costs down, it will also give you a better return on investment.

User Experience

Although there are plenty of reasons to implement a mobile responsive website into your business strategy, customer satisfaction is the priority. A responsive website gives your clients and potential customers a pleasant experience. The last thing users want is to zoom and pinch the screen. With a mobile responsive website there is no side scrolling either. A better user experience means less bounce rates and will boost your website conversions.

If you haven’t gone responsive, call or click and schedule an appointment with the web design experts from Knoxweb. It really can help your business or organization. Call or click for a no obligation mobile responsive website quote today.

UI Design is Crucial for Mobile Devices

web design

Web design has certainly changed, and if you are still trying to get sales from your outdated website, chances are, you are losing business. Having a mobile responsive website is the first step when it comes to your website.

According to Knoxweb, an old web design can actually hurt your company, especially if you haven’t gone mobile.

A mobile friendly website is crucial to your online presence. Having a modern and up to date mobile responsive website is the only way Google will reward you with a higher position in the search engines.

If you follow the Knoxweb Blog, you will know about the new algorithm that Google rolled out in April 2015. Nearly two years later, and some businesses and organizations still don’t get the importance of a mobile responsive website. Even some of the larger companies still don’t understand Googlegeddon.

What is a Responsive Web Design?

A responsive web design is a single site that has the ability to react to the size of the device whether it is a desktop or a Smartphone. With just one content source and one URL, a responsive web site is flexible and fluid adjusting to the screen size of your device. You want your new web design to be consistent, which will help optimize browser experience.

Your web design needs to have text that is easy to read without zooming, have enough space for your tap targets and no horizontal scrolling. If you are the one doing the searching, you know how frustrating it can be to see a shrunken version of a website that you want to purchase from. Constantly pinching and squeezing the screen on your Smartphone is one of the quickest ways to lose business.

According to Knoxweb, Smartphone users surpassed an astonishing 2 billion last year internationally. Google knows the power of mobile so it certainly isn’t surprising that mobile websites are favored over websites that are not mobile responsive.

Google explains that more than 60 percent of searches online are conducted from a Smartphone or other mobile device. Even more reason that you should contact Knoxweb consultation.

A responsive website eliminates the need for multiple websites to accommodate to screen size. With a responsive mobile website, your users will have a great experience, as they will actually be able to browse your site without pinching and squeezing the screen.

Knoxweb recommends responsive web design as it creates a new system for a single website that has the ability to react to the device size. If you are browsing on a laptop, you can be assured that your new mobile responsive website will look exactly as it does on a Smartphone or Tablet.

The mobile explosion has literally taken over the World Wide Web, and if you are not on the bandwagon, you are certainly seeing a decline in sales.

Don’t get left out in the cold. Call or click and schedule an appointment with Knoxweb for a new web design that is responsive to desktops, laptops, Smartphone’s, Tablets, and Smartwatches. Call now and see your Search Engine Optimization results climb.

Call or click for a no obligation web design consultation with Knoxweb today.

Why Aren’t You Mobile Responsive Yet?

mobile responsive

If you aren’t mobile responsive, you really should consider scheduling an appointment with the web development team from Knoxweb. Knoxweb has the tools and the expertise to build you a mobile responsive website that your customers and Google will love.

Back in April of 2015, Google released its new algorithm that penalized businesses and organizations that were not user friendly. Websites that aren’t mobile responsive are difficult to use on mobile devices, even though they look fine on a PC or laptop.

According to Knoxweb, both a mobile responsive website and a mobile site will optimize your website to make it more appropriate for a smaller screen. Both types of websites load faster and offer a simple approach to navigation. However, there are some differences when it comes to a mobile responsive and a mobile site.

A Mobile Website

A mobile website is a completely separate version and is designed to be used on all mobile devices exclusively.

Knoxweb explains that a mobile version usually has a limited amount of the pages that are displayed on your other desktop website. However, there is also a link that users can click to take them to the full desktop website version. This will give customers and potential clients the opportunity to source additional information from the desktop version.

When mobile device users come to the website there will be an auto detect that recognizes the device that is being used and sends the visitor to your mobile version. Because a mobile website is merely a condensed version of your desktop site, it is more affordable and can give you a short-term solution.

Responsive Website Design.

A mobile responsive website is designed to be used on all devices. A mobile responsive website will look the same on Smartphones, Smartwatches, tablets, laptops, and desktops.

According to Knoxweb, there is no need to create a separate version of your website, as your content will adjust automatically to the dimensions of your screen. It really is one website for every device.

Responsive websites are great for Search Engine Optimization as all of your pages are live on one domain address. Another advantage of having a mobile responsive website is that Google recommends it.

One of the biggest benefits of having a mobile responsive website for your business or organization is that your users will have a consistent brand experience on every device whether he or she is on a desktop or a Smartphone. With a mobile responsive site, your colors, fonts, calls to action and the rest of your content will be displayed in a similar fashion.

Another advantage is that the technology used for a mobile responsive site is more forward thinking as once it is created it can work with next month or even next year’s new devices without any additional programming required.

When it comes to your online presence, it is important to be consistent. If your customers and potential clients have a difficult time accessing your information, especially if you are sending them to a desktop version on a mobile device, you could lose business.

If you would like more information regarding a mobile responsive website for your business or organization, call or click and schedule an appointment with Knoxweb today.

Do I Really Need a Mobile Responsive Website?

mobile responsive website

A mobile responsive website really is the way to go, but not everyone is convinced.

Your mobile website design could be the reason you are losing business. Unfortunately, some mobile website design companies in Knoxville will say that you now have a mobile website design when in reality it is just a landing page. Once you click, “See the website,” you will be taken to the desktop website that is nearly impossible to read without pinching the screen.

Having a mobile website design that isn’t mobile responsive, is just as bad as having no mobile website at all. If you follow the Knoxweb blog, you know how frustrating it can be to your clients and customers if your website is not mobile responsive.

Regardless of your website issues, the most crucial and most important is mobility. These days more and more people are using mobile devices to locate restaurants, sales, addresses, phone numbers and much more, but if you aren’t responsive, no one will even know you exist.

According to Knoxweb over 60 percent of the people in the United States use their Smartphone or tablet to find the best deals on the net, and if that isn’t enough, those same people are shopping on their mobile devices as well. Fast forward another decade and that figure could be as high as 90 percent. So what is all the fuss about?

Google Recommends It

When Google talks, people listen. If you remember Googlegeddon or Mobilegeddon as it was affectionately called, you will know that businesses, organizations, and even individuals were penalized if they had not adopted a mobile friendly website into their marketing scheme back in April of 2015.

Google has even said that a responsive web design is by far the best practice in the industry as it enables people to see the same website whether they are on a PC or a Smartphone. Another reason that Google likes mobile responsive websites is that it makes it easier to share content on social media.

Many Devices, One Website

One of the best aspects when it comes to a mobile responsive website is that it gives the user a better experience whether they are on a laptop, desktop, tablet, Smartwatch or Smartphone. A responsive website will adapt to the screen, regardless of the size.

Knoxweb explains that when someone searches for a product or service on their tablet or Smartphone they can continue searching on a desktop or laptop. With a mobile responsive website, your potential clients and customers can continue where they left off. This makes it easier for you to sell your products and services regardless of the device.

A mobile responsive website gives users a more positive experience when transitioning from desktop to mobile or vice versa. If you have a dedicated mobile website, that potential customer will become frustrated as they will have to locate a different web address looking for the same product all over again.

If you would like more information regarding a mobile responsive website for your business or organization, or would like to schedule a no obligation consultation for a new responsive website, call or click and talk to Knoxweb today.

UI Patterned Mobile Responsive Website Designs

mobile responsive website

Revamping your mobile website to an all-new mobile responsive website wouldn’t be a bad idea, especially if you are hoping for a better return on investment when it comes to your advertising dollars.

What’s the Difference?

If you follow the Knoxweb Blog, you will know the difference between a mobile website and a mobile responsive website. In the simplest terms, a mobile responsive website literally responds to whatever device is being used and will adapt to a Smartphone, tablet, PC, Smartwatch or a laptop. A mobile website is restricted and can sometimes be cumbersome for the user.

Google made mobile websites mandatory back in April of 2015, well, sort of. According to Knoxweb, Google said that it would penalize businesses and organizations who did not comply as more users were accessing mobile devices to conduct searches. PC’s and laptops were taking a back seat and that meant giving companies with mobile responsive websites a leg up on the competition.

Fast forward to 2016 and more businesses are beginning to feel the sting of Google’s announcement. What some thought to be a mere scare tactic turned out to be a reality. Businesses and organizations that were not mobile friendly found it difficult, if not impossible to locate their website on Google, Bing or the other search engines.

According to Knoxweb, a mobile responsive website is mandatory, but what should it look like? What is the best way to boost your ratings and your bottom line?

One of the biggest issues for users when it comes to a mobile responsive website is similarity. However, as Knoxweb explains, you can’t just blame the design. The theme market is huge with companies wanting website designs that are easy to use and update. WordPress is a popular template responsive website design option that is simple and easy to use.

With an abundance of UI Patterned websites that consume the World Wide Web it’s changed the way people use the internet. UI design patterns mean little innovation with the overall site. There is still a checkout, if it is a shopping site and should still be user friendly if it is a login website. UI Patterns guide the user through a fast, easy, and smooth experience.

Below are a few patterns that you are probably familiar with:

The Hamburger-Although some are quick to criticize the patterns use, there is no doubt that the hamburger menu is widespread making it easily functionable and recognizable.

Registration-There is usually a button or a form that allows the user to sign in with a social media account, an existing account holder or a sign up button. Multi-step wizards are also popular as they reduce friction chunking out the fields while making the whole process fast and smooth.

Long Scroll-Putting all of the important website elements above is a myth. Most people who access the net on a mobile device are used to long scrolls. Sites that want to encourage users with storytelling, can still act like a multi page website by breaking down the scroll into clearer sections.

Card Layouts-Pinterest is the pioneer of the card layout and now you will see the pattern everywhere with snippets of info that represents a unified concept. Because they are rectangular, it is easy to arrange depending on what device is being used.

Hero Images-Humans react to visuals. Pictures and videos rate higher when it comes to click though rate. HD hero images grab user’s attention and because of advanced data compression and bandwidth, your users won’t have to deal with slow load times, which is one of the quickest ways to lose a potential sale. According to Knoxweb, a common hero image layout is above the scroll.

In the next blog, Knoxweb will share more mobile responsive website design trends that you may want to discuss when you schedule a meeting with the gurus from Knoxweb. Call or click today.

Five Reasons Your Mobile Website Isnt Working

mobile website

If your so-called mobile website isn’t performing like it should, call and schedule an appointment with Knoxweb who can come up with a plan to make your mobile website work properly on all mobile devices including Smartphone’s and the new Smart watches.

Technology is changing, and if you were told by your web designer that pinching and squeezing the screen is normal, you need to call the professional mobile website design team from Knoxweb.

Below are a few reasons that your so-called mobile website isn’t working on mobile devices.

You Can’t Be Found

Knoxweb explains the obvious number one reason that your so-called mobile website may not be working on mobile devices and that is because it is not mobile responsive. That means your webmaster didn’t resize your site proportionally to the various screen sizes. If you follow the Knoxweb blog, you will remember that Google started penalizing business and organization whose websites were not mobile friendly. Googlegeddon means that searches on mobile devices with a mobile responsive website will place higher in rank on the search engines.

Are you Mobile Responsive?

If the competition has a mobile responsive website, and your business doesn’t, your competitor will get the business because nobody can find you. A mobile responsive website acts like your PC website version, but looks the same on a mobile device. The code that is used has the ability to detect the device that is currently being used.

Slow to Load

It’s a fast pace world with most people having an attention span of about 3 seconds. If your website is slow to load, customers and potential clients will head to the competition. No one likes to wait for a website to load. People want the information immediately, and if your mobile website isn’t delivering it efficiently and effectively, you need to talk to Knoxweb. If your website looks great on a mobile device, but still takes forever to load, the user will probably go straight back to the search engine results.

Bad Navigation

Your website menu is crucial, if not the most important aspect of your mobile website. Smaller websites are simple with the menu on the desktop easily duplicated for a mobile device; however, businesses with a larger website may have problems as some menus display pages that have as many as third tier levels. If this is transposed to the mobile site, there is a very good chance that the users will have to spend too much time scrolling. Ask Knoxweb about amending the mobile menu so that it only includes your top pages. This may help you keep users on your website.

Avoid the Dreaded Overlays

Many mobile websites are using interstitials or overlays to promote their brands mobile app. These overlays are used for sales, special offers, and user signups. However, when the interstitials or overlays are displayed on a Smartphone or tablet, it can have a bad effect on user experience that can cause frustration and a lack of sales. Knoxweb recommends that you use a banner instead.

If you would like more information regarding a mobile website for your business or organization, call or click and talk to a mobile website expert from Knoxweb today.

A Mobile Responsive Website Will Boost Business

mobile responsive website

If you don’t have a Mobile Responsive Website, your business could be in trouble. According to Knoxweb, a Mobile Responsive Website is one of the first things you should consider if you are trying to boost your online presence.

With the growth of everything mobile, it is essential that you have a Mobile Responsive Website. Smartphone’s, tablets, and now Smartwatch’s are everywhere and if you don’t have one your business or organization could be losing business. Knoxweb shares a few reasons that you should already have a mobile responsive website.

Mobile Usage on the Rise

It is estimated that over 58 percent of Americans use a Smartphone with nearly 60 percent of website traffic coming from a mobile device. If that isn’t enough to convince you, there are more mobile devices on the planet than people. Every month usage grows, so every 30 days your prospects increase.

Smartphone Shopping is growing

If you need something fast and hopping in the car isn’t an option, online shopping is where you will turn. According to recent research, up to 80 percent of shoppers use their mobile devices to shop online. That means 70 percent of shoppers are using their Smartphone’s all year round. If your products and services aren’t viewable on a mobile device, you are losing sales.

Social Media Boosts Mobile Visitors

According to Knoxweb, more than 55 percent of social media happens on Smartphone’s tablets and Smartwatch’s That means YouTube, Facebook, Google Plus, Twitter, Instagram, Pinterest, and number two on the list Snapchat, will deliver more traffic to your website. If your social media marketing strategy is in place and you want to leverage your social media profile, you must have a mobile responsive website.

If you follow the Knoxweb blog, you will know that Google started penalizing businesses who were not mobile friendly. That new algorithm has been in place since April 2015 punishing businesses and organizations that were not mobile friendly.

SEO Boost

A mobile responsive website will improve your SEO, or search engine optimization because your responsive website is giving users a positive response and a better user experience. Google algorithms appreciate the fact that your mobile responsive website has one URL, and will reward your business or organization if you do.

Mobile phones also have a separate Google search algorithm. Your site may be ranking well on your desktop, but that doesn’t mean it will do so well on a Smartphone. Knoxweb explains that mobile searches have now overtaken desktop searches so being mobile responsive is essential.

A Responsive Design adapts to Multiple Mobile Device Sizes

A mobile responsive website works on any device whether you are using a Smartwatch, tablet, or Smartphone.

Easier Management

Now, there are quite a few businesses and organizations that manage two websites, the main site for PC’s, and the other website, a mobile version of the PC website. This used to be common, but not so much anymore as like anything, multiple versions can be a nightmare to manage.

Better Experience

A mobile responsive website offers users a better experience. If your clients and potential customers have to pinch and squeeze the screen just to read about your company or check your prices, you can bet they will leave your site and head to the competition.

Stop being penalized. Call or click and speak to a mobile responsive website designer from Knoxweb today.