Tag Archives: Knoxville mobile friendly Web Design

Is Your Mobile Responsive Website Working?

mobile responsive website

You may have the best mobile responsive website in the world, but if you are on the back pages of Google, you may be wondering why you spent all of that money. If you dug into your profit, but aren’t seeing results, you need to call Knoxweb.

Knoxweb are the mobile responsive website experts and can help you get the results you deserve, especially after paying a fortune for your new mobile friendly website.

Search Engine Optimization

If you follow the Knoxweb Blog, you will know how important good SEO tactics are to your overall marketing plan. If your content is the same as it was a year ago, chances are the only people visiting your website are current clients and customers.

Growing your business online takes optimization. When you properly optimize your mobile friendly website, you will be reaching more people who are interested in your products and services. However, unless you are publishing unique and fresh content, Google and the other search engines will see you as a dead site relegating you to the back pages of the search engines.

Blogging

One of the best ways to keep your name ahead of the competition is with a weekly or monthly blog. With regular blog posts, you can attract the attention of the search engines. Those spiders love fresh and unique content that is both informative and educational. With properly optimized blog posts from Knoxweb, the search engines will index your site giving you a good chance at reaching the top of the page organically.

Social Media

Knoxweb cannot stress the importance of social media marketing. These days your business will suffer if you aren’t on Facebook or Tweeting at least once a day. If your mobile responsive website doesn’t have social media exposure, your expensive investment could end up as a loss at the end of the year. Posting, tweeting and adding videos to your social media pages will help people find your brand.

Video Grabber

Knoxweb has helped thousands of companies expand their online presence with video marketing. Video marketing is the only way to keep people interested in your products and services. According to recent research, more people will watch video than read text. Adding video to your posts will entice people to click through and see what your company has to offer. Video is King as far as Google is concerned and when you add videos that are properly optimized to your email marketing campaign you will see a bigger profit.

Email Marketing

Email marketing is still very relevant, and will continue to be so throughout 2018. When you incorporate your overall marketing strategy with a sound email marketing campaign, you will begin to see a climb in your ranking.

Knoxweb can show you how to add video to your email marketing campaign. When you add video, your subscribers and those on your email list can watch you in action whether you are presenting your product, or staying behind the scenes. When you add a video to your newsletter or email marketing campaign, or your blog, you will see a boost in your click through rates.

If you are still wondering why your expensive mobile responsive website isn’t doing what the developers promised, call or click and talk to Knoxweb who can turn your dead in the water website into a popular place where you will see an increase in sales.

For more information regarding social media marketing, professional blog writing, SEO, Email Marketing or web development, call or click and talk to Knoxweb about revamping or rebuilding your mobile responsive website. It really can make a difference to your online presence.

Call or click for more information today.

Do You Need a Mobile Responsive Website?

mobile responsive

Mobile responsive and mobile friendly are two different things, but how do you know what type of mobile website would be best for your business or organization?

One of the most common website requests given to companies such as Knoxweb is for responsive mobile website design and development, which could be a good thing, especially if you follow the Knoxweb blog and are aware of Googlegeddon.

With that being said, there are still quite a few misconceptions when it comes to the difference between a mobile responsive website and a mobile friendly website.

Below are a few of the misconceptions that Knoxweb has come across

  • Only responsive websites will work on a mobile phone or tablet
  • Every website must be responsive
  • A mobile friendly website is really a responsive website

So with all of the confusion what exactly is the difference between a mobile friendly and a responsive mobile website?

Responsive website

A mobile responsive website changes or responds based on the user’s needs. If you are using a mobile device the images and text will, “Respond,” differently on a PC or laptop than it does on a Smartphone or tablet. The single column display on a mobile responsive website looks cleaner and does have the unnecessary images that you would see on a larger display.

Knoxweb explains that if you are on a PC, you can check if the site you are on is responsive by reducing the window size of your browsers window from full screen to small. If they menu, images and text change as you make the window smaller, you are looking at a mobile responsive website.

Mobile Responsive Key Features

  • Dynamic content that will change according to the device
  • Condensed navigation
  • Image optimization
  • Correct spacing and padding
  • Mobile operating system reliant for function

Mobile Friendly Website

A website that is mobile friendly is designed to work the same on all devices. This means that no changes occur or the mobile friendly website is unusable on a mobile device or a computer. Navigation features are limited as are drop-downs making it difficult to manage on a mobile device. No flash animation is used, as flash does not work on mobile devices. The website is the same on all devices with no concerns for usability.

Key Features of a Mobile Friendly Website

  • Navigation that is simplified
  • Static content that remains the same
  • Smaller image display
  • Functions properly without a mobile operating system

So how do you know what type of site is best for you?

Responsive

A more customized mobile experience is achievable with a mobile responsive design; however, it requires expertise along with proper planning. You may also need a larger budget for a mobile responsive website.

You may want to go with a mobile responsive website if most of the traffic comes from a Smartphone, tablet, or Smartwatch. You may also want to switch if you have a complex website or other features that make it difficult on mobile devices. You want your website to look up to date and fresh.

Mobile Friendly

With a mobile friendly website, the experience is consistent on all devices with a more simplified website that is mobile friendly. Mobile friendly websites may not have all of the bells and whistles, but they do work.

Go mobile friendly if you don’t have many visitors from mobile devices. You may also want a mobile friendly device if your website is mostly image or text based, is quite simple, and doesn’t have a complicated functionality.

If you would like more information regarding mobile friendly versus mobile responsive, call or click and schedule an appointment with Knoxweb today.

Is Your Web Design Holding you Back

Knoxweb

Your Web Design should be mobile, and by mobile, Knoxweb means your website must look good on all devices including tablets and Smartphone’s.

If you are one of the millions of people all over the globe that surfs the net on the go, you know how frustrating it can be to find a product or service that you want or need only to have to pinch and scroll. With that being said, you can imagine how users feel about your Web Design if they have to do the same thing.

According to Knoxweb, some of the largest corporations in the world are still not mobile friendly. Back in 2013, Forbes wrote an article stating that only 6% of the top Fortune 500 companies were mobile friendly.

During that time there were 100 websites evaluated where only 11 percent of the companies had a Web Design that targeted mobile device users. In the same group, only 56 percent had content that was formatted for mobile device searches. 45 percent of those evaluated did have a mobile Web Design that was dedicated to mobile device searchers while zero percent actually complied with the mobile configuration requirements set up by Google.

Fast forward to April 28 2015, a week after Mobilegeddon was put into place, and mobile Web Design was still not being implemented with more than 40 percent of all Fortune 500 sites holding back. Knoxweb explains that you would think larger businesses and organizations would have been well prepared for the change, but they were not. Some of those large companies included Packard Bell, Moz.com, and Skysports.com.

If you have been following the Knoxweb blog, you will know that mobile friendly means that a Web Design is readable without the need to zoom or tap. Tap targets are properly spaced on every page while avoiding horizontal scrolling or unplayable content. In layman’s terms that simply means that the Web Design needs to be readable from any mobile device.

In February of 2016, there were hundreds, if not thousands of large corporations that had still not complied with Google’s new algorithm, which is unfortunate as mobile click volume is now exceeding desktop click volume meaning that Google, Bing and other search engines are rewarding businesses and organizations that have a mobile friendly Web Design. Consumers are reaching for their Smartphone to check out prices and products while doing local searches for theater times and menu items making it imperative that your business have a Web Design that is easy to read on a small screen.

If you are still undecided about becoming mobile friendly, you will lose business. According to Knoxweb, businesses and organizations that were at the top of the search engines before April 21, 2015 are now nearly impossible to find because they do not have a Web Design that is mobile friendly.

The biggest question that you need to ask yourself is not whether you should be mobile friendly, but whether or not you should have Knoxweb build you a mobile app. Only the professionals from Knoxweb will be able to help you decide between a mobile friendly Web Design or a mobile app.

Stop being indecisive and call or click and schedule an appointment with Knoxweb about your new mobile friendly Web Design or mobile app. Call or click today.