Tag Archives: Business Blog Knoxweb

Can a Business Blogger Help Your Business?

business blogger

A business blogger is more than important, a business blogger is vital if you want to optimize your content on the World Wide Web. When you hire a professional business blog writer, you can be assured that you will be getting the best content available regardless of your product or service.

Google Likes it Fresh

According to Knoxweb, fresh content is one of the best things you can do for your SEO. Posting unique and quality content on a weekly or monthly basis, some businesses actually post twice a week, you will be giving the spiders what they are looking for.

Every update that you post on your website plays an integral part when it comes to interaction with search engines, customers, and unique visitors. A business blog is considered a new page entry and help your ranking on the net.

If you have a static website, in other words, no fresh content, the search engines will see you as a, “Dead.” Without fresh content, the search engines will figure that you have nothing to offer, therefore, no life.

Fresh Content and Frequent Indexing

Fresh content may not give you a higher index, however, the more often you post articles, new web pages, and blogs, the more often search engines will stop and pay a visit to your website.

Search engines use robots, crawlers, or bots that are high tech programs that have been designed to scan the web. The crawlers index sites based on algorithms that are determined by Google and the other search engines. A professional business blogger will keep your site updated with unique, quality content that the search engines potential clients and customers will love. Without a professional business blogger, you could be penalized, especially if your content is poorly written, copied from another site, or stuffed with keywords.

The More Content the More Keywords

With fresh content, you are giving your business or organization the opportunity to use text that contains more keywords. Keywords rank high on the algorithm charts for ranking and indexing. With a professional business blog or article, you can optimize the text with keywords that will attract both the search engines and the visitors to your website.

A professional business blogger from Knoxweb will write fresh content that contains a different aspect of the industry each week concentrating on a different set of keywords or keyword phrases. Every time you post something new and incorporate those keyword or keyword phrases into the text, the search engines are going to find you. Just remember that Google doesn’t really care how many keywords are in your content. Google is searching for high quality unique content, and will give you the thumbs down if you stuff your content with keywords.

Of course, keywords are still a big part of SEO, but you certainly shouldn’t build an entire Search Engine Optimization campaign around a keyword phrase or keyword. A professional blogger will write quality content with keywords, but keywords and keyword phrases that are placed naturally into the text. Content that answers questions, offers an explanation, or offers quality information will help your SEO and your ranking on the search engines.

Google Really Really Likes Frequent Updates

As the King of the world when it comes to search engines, Google has a huge influence when it comes to website development, website design and of course webmasters. If Google rewards your website with a higher ranking, you can bet part of the reason is your frequent website updates.

If you frequently update your website, at least twice a week, Google will consider your website frequently updated. Googlebots continually crawl the web searching for updated and new web pages before adding the new content to the index. Updating frequently with valuable and reliable information will give you a much better chance of ranking higher on Google.

If you need a professional blogger to come to your rescue, call or click and schedule an appointment with Knoxweb. The team from Knoxweb has the knowhow and really can boost your SEO.

Call or click now.

Why You Need Internet Marketing in your Business Plan

online marketing

Internet Marketing seems to be changing on a daily basis, especially when you consider that Google rules the roost when it comes to marketing on the World Wide Web.

More Harm Than Good

According to Knoxweb, if you aren’t optimizing for both your audience and the search engines, you will do your business or organization damage. Knoxweb are the internet marketing experts and will make sure that your online presence is a good one.

During its infancy, the web only had a few options for internet marketing with companies still relying on the Yellow Pages and other old school ways of advertising. Direct mail has its place, but if you are not online shouting the praises of your business or organization, you will suffer for it. These days it’s all about optimizing your content across all platforms.

Blogging for Business

If you aren’t blogging for business, or don’t even know what that is, you haven’t been following the Knoxweb Blog. Having a blog for your business is one of the best ways to start optimizing across all platforms that include social media, email marketing, and even direct mail. A business blog really is the way to boost your online platform.

Why Blog?

Blogging helps boost your SEO. Every time you post a blog it will be logged by the search engines. That’s why weekly posts will help your Search Engine Optimization and can help you rank higher. The more posts you have, the better chances you have of being seen on Google and the other search engines. Once you have enough content you may want to consider a professional blog writer from Knoxweb to help you create Cornerstone Content.

What is Cornerstone Content?

If you have a weekly or even monthly blog, Cornerstone Content acts as a hub for more focused blog posts. CC is comprehensive, and best of all, the search engines love Cornerstone Content.

Cornerstone content should be the longest on your website. Anything from 1000 words to over 10,000 words would be considered CC, just make sure it is well written and doesn’t contain a bunch of keyword phrases that don’t make sense.

Evergreen-Cornerstone Content should be evergreen. In other words, your long form articles need to be written so that they read fresh. Articles on the World Wide Web don’t disappear and you want your content to read as if it was written today.

Keywords are Key-A professional blog writer from Knoxweb will write your content using high traffic keywords that target your demographic and your audience. A good business blog writer knows how to write using keywords and keyword phrases that will help build your online presence.

Updates-Although it isn’t normal practice to update your posts, especially if your only posting once a month, updating Cornerstone Content will always keep your articles relevant and fresh.

Internal Linking-With regular blog posts you can link to your Cornerstone Content that is relevant. Regular blog posts will help your Cornerstone Content.

Internet marketing should be left to the online professionals. Knoxweb, who has been in the business of making your presence shine online since 1996, and can take your business or organization to the next level.

So what are you waiting for? You really can achieve great results when you give the internet marketing reigns to a professional. Call or click now.

business blog

A Business Blog will Convert Leads to Sales

business blog

Adding a business blog to your website is a smart thing to do. However, according to Knoxweb, writing your own business blog could do more harm than good. When you hire a professional writer for your company’s website, you won’t have to worry about SEO or getting slapped on the hand by Google.

Knoxweb explains that a professional blog writer understands the complicated world of SEO and has the research and writing skills to help your Search Engine Optimization. A professionally written blog for your business will show off your products and services with well-written content that the search engines will love.

Every time your writer posts a blog, it is indexed with Google. If your blog is written for people and the robots on Google and the other search engines, you will be rewarded with a higher ranking, and best of all, it will be organic, but that’s not the only reason you should consider hiring a professional blog writer from Knoxweb.

Drives Traffic to your site and your social media pages

There are other ways to drive traffic to your website, you could type the name of the business or organization into the search bar, but that is only going to give you the users that are already buying your products and services. Typing a name in the browser bar won’t boost your website traffic. In short, social media and blogging will increase your traffic.

Search Engines

When you hire Knoxweb to write your professional business blog you will have an additional page indexed by the search engines. Unless you update your pages every day, you will not get the traffic that you want. When Knoxweb posts a bi-weekly, weekly, or monthly blog on your website, you will show up more often in an organic search. Written with appropriate keywords and adding links and pictures will help your business grow.

Social Media

Blogging also helps your business get discovered on Twitter, Facebook, Instagram, YouTube, Pinterest and the other social media sites. Share your blog on your social media business pages and other people will like, comment, and share. This will help expose your business or organization to a brand new audience that may have never heard of you before. When you post your blog on social media, you are throwing out the net even further, which may help you increase your earnings and your profit.

Great blog content can also help your social media presence. Instead of coming up with new content every time you post on social media, you can ask Knoxweb to post your weekly professional business blog to your social media pages. You will be strengthening your reach on social media with your blog content, which will in turn drive traffic to your website.

Traffic Conversion

A professional business blog from Knoxweb can help you convert your website traffic into solid leads. A professional blog writer will add a call to action in every blog post urging potential clients and customers to surf over to your website. Calls to action could be anything from free trials or coupons to free webinars and e-books. Traffic to lead conversions do work and are quite simple.

How Traffic Conversion Works

A visitor will come to your website, see the free offer in your call to action, and click on that call to action, which will take them to a landing page. That landing page will contain the information needed to receive the information. Once you have that information you can convert that free offer into a sale.

A professional business blog will save you time and money. Call or click and talk to the team from Knoxweb about a professional business blog for your company. Call or click now.

Business Blog to Increase your Bottom Line

A business blog is one of the smartest tools you can use to increase your bottom line, but if a professional such as Knoxweb isn’t writing your business blog, you could be losing clients and potential customers.

Knoxweb explains that blog writing takes time, research, and most importantly, commitment. If you are running a business or organization and barely have enough time to complete your tasks on a daily business, writing a blog could become a hassle.

A business blog should be written every week or once a month. Writing a blog for your business whenever you feel like it not only interrupts the flow of your post, but can also hurt your SEO.

Google loves fresh content, and when you write blogs for your business on a regular basis, you will be rewarded. Below are some additional reasons to include a business blog in your marketing campaign.

  • Target potential clients
  • Boost your website traffic
  • Become an industry expert
  • Create a community
  • Create valuable connections
  • New Prospects

Target clients-When you write a business blog, or hire Knoxweb you are promoting your products and services in a more subtle way. Writing a blog with keywords and keyword phrases that target your audience is the best way to hone in on your demographic.

Website traffic-Most businesses have a separate section on their website for blogs. According to Knoxweb, this allows a secondary location where new customers and potential clients can find you. Adding links to your products and services pages along with your contact pages and online store will get your blog subscribers to click through to your website pages.

Industry Expert-A professional business blog writer can share high quality content that is well researched and relevant. By sharing informative, educational and unique content in your blog, you are well on your way to become an expert in your industry. Over time, you could become the go to blog when it comes to useful information.

Create a Community-Communication is the key to a successful blog. When you communicate, collaborate and share your blogs on social media pages you are optimizing your content. When you optimize your content with a business blog, you are creating a following.

Valuable Connections-Although it is important not to make your blog too personal sharing some personality and a bit of humor from time to time doesn’t hurt. Share some fun facts about your business or if a holiday are on the horizon talk about it. Little known Christmas Facts, or 12 Things you didn’t know about Easter will give your business blog personality. Personalizing your blog makes your business more approachable.

New Prospects-A business blog that is relevant and helpful will increase your business and sales prospects. It can also help if you are looking for a new business partner or new employees. If someone finds your content on Google or shares it on LinkedIn, you are putting your business or organization in front of new people and business contacts. Without a blog, you may never have had the chance to meet those new contacts or people.

If you would like more information regarding a blog for your business, call or click and schedule a no obligation consultation with Knoxweb.

A business blog could be the smartest marketing decision that you can ever make. Call or click and talk to Knoxweb today.

Blogging for Business Why it Works

blogging for business

Blogging for business could be one of the most effective ways to optimize your business or organization online. When you blog for business, you can reach people that you may not reach on social media.

Unlike a personal blog, where you share details about your personal life, a business blog will highlight your company. You can talk about your products and services and explain why your business is the best.

Not everyone is on Twitter, Facebook, or Instagram, and if you have clients who would rather stay away from social media, start a business blog and be sure to ask your clients and customers to become fans of your blog.

If you follow the Knoxweb blog, you will know how important blogging for business really is, but there are some things about business blogging that you may not know.

Increase Web Traffic

Although you could pay for traffic with paid ads, or buy an email list, doing so will not increase your web traffic the way a business blog will. With a business blog, you are increasing your web traffic, as you are adding posts that will appear like pages on the search engines. If you can’t remember the last time you updated your About Us or Mission Statement pages, Google will have a hard time finding you. A new and fresh blog post will help the crawlers on the search engines boost your ranking.

SEO

Google rewards businesses and organizations that add new content on a regular basis. If you have a business blog that you write weekly or monthly posts for, you will see better SEO results.

According to Knoxweb every time you post a blog, another page is indexed on your website. That means you have another opportunity to raise your rank on the search engines and drive organic traffic to your site.

If you do have social media pages for your business, share your blogs as it helps to expose your company to an entirely different audience. With a business blog, you do not have to come up with unique content every time you write a post on your Facebook page or every time you tweet, all you have to do is share your weekly or monthly blog.

Establish Authority

A good business blog will answer the questions that your customers and leads have about your business. If you are in the service or sales industries, you will begin to see those leads become customers. Writing educational blogs for your company can help clear up things that may not be clearly understood in your About Us or Products and Services pages.

Long Term Results

After you have been blogging for business for a few months, you will notice a rise in your SEO giving you long-term results. Ask Knoxweb how you can create a blog for your business that will give you a leg up on the competition. Blogging for business really does work.

If you have been considering a blog for business, but don’t know where to start, call or click and schedule a no obligation consultation with the professional web design and web development company in Knoxville, Knoxweb. Knoxweb has the expertise and the experience to help you become an expert when it comes to blogging for business.

Call or click for a no obligation consultation today.

A Business Blog for Organic SEO

business blog

A business blog is one of the best ways to optimize your content, and if you are up to your ears in Facebook posts, Tweets and Instagram photos without any results, talk to Knoxweb about a business blog for your business.

Why Blogging for Business Works

Having a blog for your business tells your clients and potential customers what your business or organization is up to. You can tell your subscribers about a new product or talk about a service that you have just added to your list. With a business blog your clients and customers can be kept up to date, and best of all, you can share your blog on social media.

Optimization

Optimizing your content isn’t as easy as you may think. Knoxweb are the experts when it comes to Search Engine Optimization and will make sure to include appropriate keywords in your business blog posts.

When you share your blog across your social media platforms, you will see a boost in your search engine ranking. Google and the rest of the search engines favor social media and if your blog has good content that is full of keywords that users are looking for, you will be well on your way to seeing an improvement in your SEO.

Relevant Content

In 2017, it’s all about content that is valuable and relevant. When Knoxweb uses tags and names on its images, it helps structure your business blog. People are attracted to images and incorporating them into your blog will instantly transform your business blog into an article that is optimized and built for high ranking.

The business bloggers from Knoxweb know how to make changes that will affect your traffic. With a few hours of Search Engine Optimization work on your business blog, you could increase your organic search visitors by thousands or tens of thousands every year.

Vlogging

Video marketing is massive, and if you follow the Knoxweb blog, you will know how big YouTube and the new Facebook Live have become. YouTube may be known for video, but it is also the second largest search engine second only to Google, who happens to own YouTube.

When you add video to your business blog, Google will pay attention. Videos will bring life to your website and to your blog. In 2015, 46 percent of users who watched a video on a website took some sort of action whether it was surfing over to the company website, or purchasing a product. Today that figure is estimated to be at around 65 percent.

Showcase your Personality

Using videos and content, your blog will create a personality for your brand. When you humanize your business or organization, people will be more inclined to like, share and comment on your content.

Beat the Competition

Video is one of the most important components of content marketing. According to Knoxweb 90 percent of people who buy online, say that a video helped them put the item in the shopping cart. Studies have found that 64 percent of people who watch a video on a business website will buy the product or service.

If you would like more information regarding a blog for your business, contact the team from Knoxweb who can help optimize your content across the board with a professional business blog. Call or click and schedule a no obligation consultation with Knoxweb today.

Business Blogging for Social Media

Business blogging

Business blogging is imperative for your business, and if you follow the Knoxweb blog, you will know how important it is to your company or organization. Having a company blog will boost your credentials and your search engine results.

Business blogging gets your company noticed. With a business blog, you can tell your readers about new products and any new services that your company or organization is offering. Best of all, with the tools from Knoxweb, you can share your company blog on social media outlets.

Pinterest

Most people know what those little icons mean. When you see a big P on a web page, you automatically know that you can, “Pin,” the picture on your virtual pinboard. Pinterest is a great social media site where you can build a following by pinning your products and your services. You can even shoot videos to attract new clients and customers.

Facebook

That white F floating on a blue background is your direct link to Facebook. Your users can click on the icon and be taken directly to your Facebook business page. If you put that F on your business blog page, you will get new likes and shares that will help your business grow.

With Facebook Live, you can broadcast your business to fans and potential viewers. With Facebook Live, users will know about your big sale in real time. You can promote deeply discounted items or giveaway prizes to the people who come to the store from your Facebook Live broadcast.

Twitter

POTUS Donald Trump has really put Twitter on the map with the popular social media site attracting billions of users every day. That little bluebird icon will help people find you on Twitter.

You can tap into the Twitter potential by Tweeting about your business or organization. When you tweet, you can share it with Facebook and other social media sites. Just be sure to vary your posts to avoid, “Automatic posting.” Try to switch up your posts and tweets so that they are fresh and new.

Instagram

Owned by Facebook, Instagram is the best way to take pictures and videos and share them with customers and potential buyers. With Instagram, you can take pics of your products or show your audience a new dish for your restaurant. Whatever your business, Instagram can help your online presence. Ask your customers to take pictures and share them on Instagram. You can even offer prizes for the best picture posted on Instagram.

Of course, there are hundreds of other social media sites, such as YouTube, Snapchat, and LinkedIn, where you can share your business blog, unfortunately, it does take time, and that is where Knoxweb comes in.

Knoxweb can write your business blog and share it on the various social media sites that will help your SEO and your search engine results.

Social media is big with Google, Bing and the other search engines and if you are consistent with your social media, you will see a big boost in your ranking.

If you would like to know more about incorporating a business blog into your online profile, call or click and schedule an appointment with the business blogging experts from Knoxweb today.

A Poor Business Blog Can Hurt Your Brand

Knoxweb

If you have attempted a Business Blog, you know how difficult it can be, especially if you have other tasks that need to be taken care of as well. Worse yet is handing the job off to a staff member who doesn’t even have time to keep up with his or her regular tasks.

Most people think that writing a Business Blog is a piece of cake, but as Knoxweb explains, that couldn’t be further from the truth. You may think that composing a weekly or monthly blog for your business or organization is easy, but if you listen to the professionals, it isn’t.

The professional Business Blog writers from Knoxweb understand what it takes to write a thoughtful, unique, and interesting piece of content that will not only educate your readers, but also boost your Search Engine Optimization. Unless you have the time to research the best keywords for your business or organization, your blog will never be read, and worse yet, may never be found.

The majority of people can write, but most are not skilled when it comes to writing a Business Blog. Think of it this way, you may be able to ski down the hill or play 18 holes of golf, but that doesn’t mean you should enter the Olympic trials or join the Masters Pro Circuit.

The copy that you show the world when it comes to your business or organization is too important to do yourself or hand off to a staff member. Even worse is hiring a company offshore that does not understand anything about the English language. Even if you are a good writer when it comes to poetry or fictional writing, a business blog is an entirely different story.

Unfortunately, people who write their own Business Blog are probably not getting the message across to clients and potential customers, and what’s even worse is that you are probably doing harm to your brand.

The best Business Blog will be written with an objective viewpoint. If you own a business or run an organization you will not be objective, after all, you love your business and it really is your baby. Being too close to the subject at hand could actually harm your business or organization. Hiring a professional from Knoxweb for your Blog assures that your blog is written objectively.

A good Business Blog will sell your products and services in a subtle, yet persuasive way. There really is a fine line when it comes to a Business Blog that is unique and authentic. No reader wants to have copy that is pushy or canned. Being subtle is your best bet when it comes to a Business Blog.

When you work with the team from Knoxweb, your Business Blog will give your readers copy that they are actually interested in reading. The writers from Knoxweb understand what components are needed to create a Business Blog that is both informative and entertaining.

Remember, content is key with your brand being rooted in messages and words. If you are spending cash on your website design, but you, a staff member, or a writing farm from overseas is providing you with poorly written copy, you are not just wasting money and time, but damaging your brand as well.

Knoxweb explains that the content that you use for your business or organization can either hurt or help your brand. Don’t take that chance with your Business Blog. Call and schedule a no obligation consultation with the team of Business Blog writers from Knoxweb today.

A New Business Blog for the New Year

Knoxweb

If you have a business blog that hasn’t been active for quite some time, call and schedule a no obligation consultation with the business blog experts from Knoxweb.

Knoxweb explains that one of the worst things that you can do is start a business blog, be diligent with a few entries, only to let it go because of other obligations. Knoxweb has a team of expert business blog writers who will take the burden out of daily, twice weekly, weekly, or monthly business blog posts.

Unless you have extra time on your hands, you will not be able to keep up with your business blog, but Knoxweb will. The team of business blog writers from Knoxweb are the experts when it comes to a business blog and will make sure that it is kept up to date with anything and everything there is to do with your company or organization.

One of the best things about a business blog is Search Engine Optimization. Known as SEO, Search Engine Optimization is used to help people find what they are looking for on the net. If you know anything about Google, you will understand that there are a few things that can help or hurt your company when it comes to the World Wide Web.

Google and other search engines such as Bing and Yahoo reward businesses and organizations that add fresh content. New and fresh content is a big plus when it comes to Google’s algorithms and can certainly help your business.

When you have an updated business blog, you will notice your rank move upwards on Google, especially if you opt for a twice weekly or weekly blog. Schedule an appointment with the business blog experts from Knoxweb who can help you grow your business with a professional business blog that is educational, informative, and sometimes entertaining depending on what it is that you want to promote on your business blog.

The team from Knoxweb understands grammar and business blog writing and are native English speakers and writers. Unlike some of those content farms that you will find all over the world, the business blog team from Knoxweb only hires people who understand prose and know how to write a business blog that will get you and your business the attention that it deserves.

Your blog is meant to give your company a presence on the web while informing potential clients and current customer’s insight into what your business is about, what you are selling, and what’s new. Your new business blog is also a great way to boost your social media profiles, as Knoxweb will make sure that your business blog is optimized so that it can be seen over all of the social media sites that you choose.

When the professional business blog writers from Knoxweb write a post for your business blog it will be posted on all of your social media website profiles including Facebook, Twitter, Instagram, Linked In and other social media sites that help boost your business.

This year take stock in your company and schedule a no obligation consultation with the business blog writers from Knoxville. You will be amazed at how much your online presence will improve just by an informative business blog. Call or click and schedule your business blog consultation with Knoxweb today.

You Should Never Write Your Own Business Blog

Knoxweb

If you have been considering a business blog for your company or organization, you should consider some things before you start writing your business blog.

According to Knoxweb, writing your own business blog could be more trouble than it is worth, especially if you want to post a weekly blog. Even a monthly business blog can cause you headaches, especially if you are not a professional business blog writer. If you have your heart set on a daily blog, you better be prepared to set aside a good amount of time to research and write your daily business blog. You may be gung ho in the beginning, but if you do not continue to write your business blog and just run out of time, it could cause problems.

A business blog really can help you boost your sales, but if you do not keep up with it, it could affect your Search Engine Optimization, or SEO.

Knoxweb explains that business blogging is a good idea, but is something that is best left to the professionals. Below are seven good reasons why you shouldn’t write your own business blog.

No time to write-Being honest with yourself, when it comes to a business blog is important and if you do not have two or three hours each week to spare, it’s something that is best left to a professional such as Knoxweb. Unless you have someone committed to writing and posting your blog, you will end up with an old business blog that hasn’t been updated for a while making an even worse impression.

You have no idea what to say-A professional business blog writer from Knoxweb will have four or more blog post ideas set aside each month, and that will not include an special products or sales that you want to promote. Do you honestly know what you would say month after month, year after year?

No realistic goals-What is the main purpose of your business blog? Do you want it to boost sales, give you more exposure, or are you using it for Search Engine Optimization? Having a clear objective is vital when it comes to a business blog.

You are not careful-Your company’s reputation is at stake if you continually post sloppy blogs that are loaded with grammatical errors. A professional business blog writer from Knoxweb will make sure that your copy is clean and reads well.

No tone established-A successful business blog will have a consistent online writing style that will make your readers comfortable. When you work with the professional team of blog writers from Knoxweb your users will become used to your business blog and look forward to reading it.

It’s all about you-A business blog is not a personal blog and needs to be a powerful tool that you can use for your business or organization. You want it to help build relationships with your clients and customers. The last thing your subscribers want to read about is the party that you went to the night before.

No social media-Most people believe that once you write a business blog post it will go viral. However, if you do not share your blog posts on other platforms such as Facebook, Twitter, Google + or any of the other social media sites, it is doubtful that anyone will see it.

If you want a successful business blog, contact Knoxweb who can help you come up with a plan. Call now.