Tag Archives: 2018 internet marketing Knoxville

Internet Marketing Is it Overwhelming You?

These days you need to have all of your internet marketing ducks in a row. If you aren’t incorporating everything you possibly can into your advertising strategies, you’ll miss out.

internet marketing

Internet marketing now means video marketing, social media marketing, email marketing, text message marketing and more. Add to this your conventional marketing and you are probably overwhelmed.

According to Knoxweb, having a team onboard to help with your internet marketing is the best strategy to have and should be number one in your arsenal of digital marketing tools. Knoxweb has been in the internet marketing business since 1996 and knows more than a thing or two about the World Wide Web.

What Your Internet Marketing Needs to Include

Optimization. The key to a successful digital marketing campaign is optimization. For your online marketing strategies to succeed, you need to optimize your content. Share your content everywhere you can. The more places you post the blog, the more likes, and comments and shares you will get.

A Business Blog is a Must

If you have a business blog, and you had better, optimizing it on social media, in email, text messaging, and even your direct mail will yield better results. Add a snippet of the blog to your postcard message and you can bet people will be subscribing to your blog in droves.

A professional business blog writer from Knoxweb does the work for you. You won’t have to worry about your content as it will be thoroughly researched, written, and posted. Knoxweb can even optimize your content via email and social media.

Social Media Platforms

Without social media, your company won’t be doing the numbers it could or should be. However, knowing where to put your energies is also part of the process because blindly creating profiles on dozens of social media sites is a bad idea.

Knoxweb explains that it is important to focus your attentions on the demographic that you want to attract. Facebook has been and still is the number one place to put your social media marketing efforts; however, it isn’t as popular as it used to be with the younger groups.

Knoxweb keeps up with the trends pointing you in the right direction. If you have a product or service that you are marketing to the millennials, consider YouTube, Snapchat, or Instagram. Although Facebook still attracts 41 percent of the market, the others aren’t far behind. Consequently, it’s wise to do research.

Video Marketing and Online Marketing

Knoxweb cannot stress the importance of video for your internet marketing campaign. With Video Grabber and Knoxweb you and your company have the opportunity to create compelling content that will also attract your demographic. From script writing to final production and posting, your video from Video Grabber and Knoxweb is one of the best ways to optimize your content, but it doesn’t stop with your website.

Add Video to All of your Online Marketing Efforts

If you have been seeing video pop up on your text-messaging app, you are not alone. Thousands of small and large businesses are using text messaging to contact clients and potential customers. As a result adding video to your text messages communicates to your audience in a fun and entertaining way. Best of all, video text messages are nearly always opened.

Although text messages are opened more than email, Knoxweb recommends that you add video to your email messages as well. People are fascinated with video, especially when an interesting clip with a great title shows up in the in box. As a result, you’ll see a higher open and click through rate when you add video to your email messages.

It’s All or Nothing with Internet Marketing

You really do need to do it all when it comes to digital marketing. Knoxweb has the tools you need to create a bang up internet marketing campaign that will leave the competition in the dust. As a result, you will save money.

Your business will be at the top of the charts with fans, followers, and subscribers that you haven’t been able to attract in the past. With a great internet marketing campaign, people will find you through blogs, social media, video and email text messaging.

Want to learn more? Call or click and schedule a no obligation consultation with Knoxweb. Because it pays to be wise online.

You won’t believe the difference it will make in your ROI, call for a no obligation internet marketing consultation today.

Are You Still Doing Digital Marketing Yourself?

Doing your own digital marketing isn’t the smartest thing in the world. Not only does it take you away from your job, but it could also hurt your business.

digital marketing

Knoxweb are digital marketing experts whether you want to improve your SEO or build a mobile responsive website. When it comes to making a difference on the web, Knoxweb will help you get there.

What Knoxweb Has to Offer for Digital Marketing

Since 1996, Knoxweb and the team of experts have shown businesses how to incorporate the digital world into their conventional way of thinking. Most web development companies in Knoxville have gone by the wayside because they didn’t keep up with technology.

The team are highly skilled and on the cusp when it comes to new ways of digital thinking. From web design and development to search engine optimization, social media marketing, professional blog writing, and video production, Knoxweb is the only name to consider for all things digital.

You Already Have a Great Website

You may have an awesome website that is mobile responsive and easy to use. However, if no one sees it, your business won’t grow, in fact, it could suffer for it. Your competitor may have a simple mobile responsive website that isn’t half as great looking as yours, and while this may have you scratching your head, there is one simple explanation, digital marketing.

As digital marketing experts, Knoxweb has the tools to grow your business with SEO tactics that are up to date and current. If you follow the Knoxweb Blog, you will know how search engine optimization has changed over the years.

How Do I Make Digital Marketing Work for Me?

For digital marketing to work for you and your business, you need to advertise. Whether you purchase Google Ads or incorporate social media marketing into your business, advertising is a must in the digital age.

With so many advertising avenues available, it takes an expert to locate the best avenues for your marketing dollars. Knoxweb will analyze your date to determine where your ad dollars would work best on the web. If your target market is female, Pinterest may be a better option than Facebook. If you are targeting millennials, Instagram or Facebook may be the place to put your cash.

Digital Marketing is More than Emails

These days digital marketing is more than sending out an email blast. In today’s world, consumers are turning to their Smartphone’s to answer text messages from small and large businesses. Whether you are a dentist reminding patients about a dental appointment or a clothing designer who is releasing a new line, text messaging for business is the best way to connect with consumers. Adding video to your text messaging will also boost your return rate, as everyone loves video. According to Knoxweb, video is more popular than text.

Professional blogging is one of the keys that opens the floodgates when it comes to search engine optimization and digital marketing. With well-written blogs, your content can be shared all over the web increasing your rank. Google and the other search engines love fresh content. Adding a new entry every week to your website will boost your rank.

I’ve Tried Digital Marketing Myself and it Doesn’t Work

Unless you are an SEO expert or a wizard at building mobile responsive websites, you haven’t tried it all. Search engine optimization takes years of know how. The professionals from Knoxweb are SEO experts and have the knowledge to help you climb to the top of the search engines.

Even if you consider yourself to be a professional writer, you won’t get a lot of subscribers if you don’t know SEO or SMO. Every writer from Knoxweb has been trained to add thoughtful keywords and keyword phrases into the text. This allows Google and the other search engines to locate you and your business.

Social media marketing also takes experience. If you think random Tweets and posts will get you more business, think again. It takes a well thought out plan to win the hearts of social media fanatics.

A Professional Touch with Digital Marketing

It takes a professional touch when it comes to digital marketing. Call or click and schedule a no obligation consultation with the experts from Knoxweb. You really will see a difference in your numbers.

Call or click for a consultation today.

Online Marketing Strategy is Constantly Changing

online marketing strategy

If your internet marketing strategy has you running last place with the competition, it’s time to call the internet marketing experts from Knoxweb.

Knoxweb has been helping people understand the World Wide Web since 1996 and can help you get back into first place with your internet marketing strategy. Knoxweb understands how the search engines work, and although the algorithms have changed over the years, the goal remains the same. To help users find answers.

Google and the other search engines are in business to help users find what they are looking for, and if you aren’t following the proper protocol, it could hurt your ranking on the search engines.

If you follow the Knoxweb Blog, you will have learned the Search Engine Optimization is what drives the search engines. Good content that makes sense is user friendly and well written will help your ranking on Google, Bing and the other powers that be that rule the internet, but what are the secrets that the competition has that seem to be edging you out of the winners circle?

According to Knoxweb, there are some secrets that could help you get to the top of the search engines, and best of all, it won’t cost you your entire internet marketing budget.

Although you want to write great content for the search engine spiders, you must write for the user.

If you own a niche business or organization, it is fairly easy to place high in ranking, however, if you aren’t using the keywords to attract potential clients and customers those users will go to the competition.

Businesses that are in a competitive industry, such as plumbing or construction, need to be clever when it comes to content for your online marketing strategy. Knoxweb can help you come up with the best search phrases and keywords for your brand.

Google and the other search engines are constantly changing their algorithms, so what worked in yesterday’s market won’t always work today. Knoxweb keeps up to date with ever changing technology making sure that you are your business or organization stays on track when it comes to SEO.

If you want to avoid ranking on the lower pages of Google, do your best to avoid:

• Hidden Links
• Hidden Text
• Black Hat SEO Techniques
• Loading pages that contain irrelevant words that don’t make sense
• Creating multiple pages with duplicate content
• Door pages to, “Fool,” Google

If you want to rank high on Google, try:

Creating pages for your user, not the search engine
• Avoiding tricks to fool the search engines and improve your ranking
• Avoiding the link schemes
• Avoiding programs that violate the terms of Google’s Use Policy

What Does Quality Mean

If you want to impress the search engines, Knoxweb recommends that you:

• Keep your pages relevant to what users are searching for
• Make your page an authority page
• Write unique useful content
• Make sure that your pages have history
• Make sure that your pages contains lots of information
• Create pages that load quickly
• Maintain your pages
• Clean up broken links
• Avoid keyword stuffing

Your online marketing strategy really does affect your overall ranking on the search engines. Let Knoxweb help your online marketing strategy with proven techniques that will boost your rank.

Call or click for a no obligation online marketing strategy consultation with Knoxweb today.