Social Media Marketing Love it or Hate it You Need It

Eliminating your social media marketing is like shooting yourself in the foot. Of course, it takes time to commit to social media marketing but the results are well worth it.

I’m Fed Up With Social Media Marketing

social media marketingIf you are sick and tired of Tweeting and posting, it’s time to call the professional team from Knoxweb. Knoxweb has been in business since before social media existed. Because of this, you will see results when you work with Knoxweb.

Unlike some web development and web design companies, Knoxville pays attention to the trends. Some digital marketing companies claim to do it all, but when it comes to social media marketing tend to fall short using automated responses that are generated on all social media platforms.

No one wants to see the same post on Twitter, Facebook, Pinterest, or LinkedIn. By tailoring your posts and comments to your brand and your audience, you will see a better ROI.

Social Media Marketing Gives Me a Headache

Okay, Knoxweb gets it. With so many social media platforms available, it’s tough to narrow down the ones that fit your business model. If your target market is men between the ages of 18 and 25 Pinterest may not be the best place to put your efforts.

Knoxweb has a team of online strategists who will examine your brand to determine what social media sites would work best for you and your business. Using analytics and data, Knoxweb can narrow down your sites because when it comes to social media, it isn’t always a numbers game.

Start Slow for Social Media Marketing Results

If you haven’t been using social media, or rarely do, don’t go hog-wild. Random Tweets and posts aren’t going to get you anywhere. People may talk about you, but not in a good way.

People hate being bombarded with salesy posts and Tweets that are redundant. If you are hawking your products to people on social media, you are going about it the wrong way.

Social media isn’t about the hard sale. Marketing on social media is about getting people to like and trust you. Social media is about caring and sharing. If you care about your fans and followers, you will see results, results that count, especially when it comes to return on investment.

How To Make Social Media Marketing Work For You

Target your Audience-As mentioned above, it is imperative that you target your content. If you own an art gallery, Instagram and Pinterest are must have accounts while someone promoting a carpet cleaning business would have better results on Facebook or Twitter.

Use Images and Videos-Research shows that people are drawn to pictures and videos that evoke emotion as emotions are what attract people to your business. If you are in a competitive industry, visuals are the way to win over the competition. With images, videos and graphics you will appeal to readers while growing your fan base.

Write Captivating Headlines-The best way to win over your audience is to wow them with your headline. Use shocking statements or ask a question. Let people know what your post is about at the get go for better results. Just make sure you supply your fans with enough information to let them know what your post is about.

Never Oversell Social Media Marketing

Although social media is one of the best tools to showcase your business, too much selling will turn away your viewers. So much so that most will unsubscribe, defriend or even block you. Focus on information that fans and followers can use. Provide tips and how to videos for your products and services.

Show Off Your Personality with Social Media Marketing

If you want to stand out from the crowd of competitors, you must show your brands personality. Whatever you are selling, make sure your posts distinguish you from the competition. Write posts that reflect your company and what your brand is about, just be careful not to get too personal. People are on your business page to learn about your products and services, not what you had for dinner the night before.

When it comes to social media marketing it pays to be smart. Call or click for smart social media marketing from Knoxweb today.