Mobile Apps are all the rage, but how do you know if you need one for you business or organization? Mobile Apps aren’t necessarily essential, but with the right guidance from Knoxweb, you can have Mobile Apps designed that will take your business to the next level.
By definition, Mobile Apps are computer programs that have been designed for mobile devices. Mobile Apps hit the scene back in 2008 and are usually available through Google Play and the Apple App Store. Other places where you can find Mobile Apps include BlackBerry App World and the Windows Phone Store. Some Mobile Apps are free while others are available for a nominal fee in order to download on to your cell phone or tablet.
App means Application Software, and was the word of the year back in 2010. Since that time, millions of Mobile Apps have been created to help people retrieve information, download email, and obtain weather information.
Because of public demand, Mobile Apps expanded into several other categories including social media, word processing, games, and picture sharing. Knoxweb understands that location based services and GPS mapping are now the norm when it comes to Mobile Apps.
According to research conducted by Garner in 2013, 102 billion Mobile Apps were downloaded. Of those Mobile Apps, 91 percent were free. With that being said, those same Mobile Apps were still able to generate 26 billion dollars US.
So the big question remains, what does that mean for you and your business?
These days you will notice that your local coffee shop and the hair salon down the street have their own mobile app. These businesses are well ahead of the game, and have taken their marketing budget to the next level.
Knoxweb explains that Mobile Apps make you visible to your customers and potential clients at all times. Statistics have shown that the average person in the US is on their cell phone or tablet more than two hours each day. Having a well-designed app on the users screen can put you well ahead of the competition.
Apps not only provide users with general information, but can also provide people with news feeds, messengers, note pads, pricing and reservations for local restaurants.
According to Knoxweb, one of the biggest advantages of Mobile Apps is that all of your information is readily available. This includes promotions and special sales. Some companies also include discounts that are only available for people who have downloaded their Mobile App.
Some businesses are also making it possible to collect loyalty rewards via the Mobile App meaning more downloads, return customers and new business.
Mobile Apps can also help build your brand. Almost like a billboard, Mobile Apps can be styled to your business model whether you are looking for something functional, fun, or informative. Knoxweb has the expertise to design Mobile Apps that your clients and potential customers will love. Remember, the more often your users become involved with your Mobile App, the more likely they will be to buy your product or service.
If you would like more information regarding Mobile Apps and how they can help your business or organization, schedule a no obligation consultation with the professionals from Knoxweb today.
