Category Archives: Web Development Knoxville

Video Marketing with Knoxweb and Video Grabber for Success

Video marketing is an essential part of every digital campaign.

video_marketing

With video marketing, you can produce amazing unique content that will capture the eye of your clients and your potential ones. Marketing with video is the only way to go.

Why Video Grabber for Video Marketing

Unless your visitors are speed readers, digesting information will not be as effective as it would had you used video marketing. Custom made videos from Knoxweb help get the message across with information that is informative, educational, and unique.

Although video shouldn’t replace your text, it is an excellent way to complement your written content while strengthening your message at the same time.

Why Can’t I Just Produce my Own Content?

Of course, you can go Live on Facebook or create your own videos for YouTube. However, unless you have the SEO and SMO skills to optimize your video content, nobody is going to see your slick videos.

Knoxweb has been in the marketing business since 1996, and has a professional team of content producers that will help you write and produce your videos from start to finish. When you work with Knoxweb, your videos will reach a larger audience.

Video Grabber and Knoxweb for Video Marketing

Regardless of your needs, Knoxweb has the team to help get you there. Consequently, your professionally produced videos will attract viewers, more likes, and more shares. You will see a better click through rate and an increase in your ROI with video marketing.

The in-house team from Knoxweb handles the concept, script writing, the production, and the design. Knoxweb will also edit and help you distribute your new video content.

What to Expect from Video Grabber for Video Marketing

When you choose the direction that you want to go for your video marketing campaign, you can get started on the concept. Knoxweb will highlight the strengths of your business while optimizing your brand. The team can even produce how to videos and testimonial videos or  help with product demonstrations.

Knoxweb has the team to help you create thoughtful videos that will boost your search engine optimization and your social media optimization.

Video Marketing is More Affordable than you Think

These days you can afford videos for your business. Video Grabber was created to fill the void helping large and small clients with an affordable option. Video marketing is the best way to get your message across to clients who are looking for your services.

Although you may think it is cheaper to grab your phone and shoot a customer review, you have to have the knowhow and the experience to optimize your videos.

I Have an Idea, Now What

If you have an idea for a campaign, but aren’t sure where to started, talk to Knoxweb. With a no obligation video marketing consultation from Knoxweb, you will be on the right track to success.

Call or click and schedule an appointment with the video marketing experts from Knoxweb. With Knoxweb and Video Grabber, you really can reach the lion’s share of the market. This improves your sales and end of year earnings.

Call Knoxweb for a no obligation video marketing consultation today.

The Best Digital Marketing Advice on the Planet is Here

If your digital marketing campaign is getting you nowhere, Knoxweb has the answers.

digital marketing

Knoxweb has been in the online marketing game since 1996 and is constantly keeping abreast of the technological changes that seem to occur on a daily basis.

The Foundation of Digital Marketing

Your website is the foundation of your digital marketing campaign. If your website isn’t current and mobile friendly, it will hurt your ranking on the World Wide Web. Ask Knoxweb how to update your website to include video with video grabber, a weekly or monthly blog, an email newsletter, and monthly landing pages to keep your website fresh.

Fresh Content Vital for Digital Marketing

Google, Bing, and the other search engines love new content. Adding a blog and a monthly landing page to your website will help the spiders find unique and fresh content. Businesses rarely update static pages such as about me or the products and services pages. Because you are consistently updating your website, Google will love you.

Knoxweb has a team of professional blog writers who will research and update your content helping the search engines locate your website. If you have a blog, you know how tough it can be to keep it fresh on a regular basis. Consequently, it can be a struggle to keep up with your monthly landing pages and e-newsletters as well.

Build a Strong Presence Online

Once your website is updated and user friendly, it’s time to start marketing. Think of your digital marketing campaign as the frame that builds on the foundation. Updating your website is great, and the search engines will find you, but you have to optimize if you want people to find you on the web.

With social media, email marketing, voice search and other tools you can optimize your website. By optimizing your website through other channels such as YouTube, Facebook, LinkedIn, Twitter, and Pinterest, you have more opportunities to be seen. All of those different URL’s that are attached to your post on another channel will show up on a search.

Digital Marketing and Conventional Marketing

Conventional marketing is still important. If you follow the Knoxweb Blog, you will know just how essential conventional marketing is to your entire campaign. The experts from Knoxweb recommend creating text that will drive your subscribers to your website. Include your Facebook and other Social Media icons and entice them to sign up for your blog.

You can offer discounts and coupons to people who sign up and share your information. Always include your email and website address; as a result, you will see more visitors become subscribers.

Video Marketing is Everything

Your digital marketing campaign isn’t complete with video marketing. Video marketing should be included in everything you do. Video Grabber is the only platform needed to create informative, educational, and sometimes humorous videos that will increase your ROI.

Statistics show that more people will click through if you have a video on your website or in your email messages. By incorporating video in text messages and email messages, your potential is limitless. Adding professional video with your services, or a how to video about a new product that you are featuring, shows your professionalism. As a result, your SEO will shine. Don’t forget to add a link to your videos in your direct mail communication.

Overall Digital Marketing Campaign

When you outsource your online marketing needs with Knoxweb, you can get back to the task of running your business.

When you work with Knoxweb, everything is for you. From Development to conception and finalization, your digital marketing campaign will be ready to show the world.

It may be the middle of June, but there is still time to get in the black. Knoxweb has helped hundreds of companies just like yours increase web presence and earnings.

Get the help you need. Call Knoxweb for a no obligation digital marketing consultation. Your cup will runneth over.

Call or click for a consultation today.

Digital Marketing Tips 2018 That Will Boost your ROI

If digital marketing makes your head spin, it’s time to call the team from Knoxweb for a digital marketing consultation. Times have certainly changed since the advent of digital marketing, and if you aren’t up on the latest tips and tricks, you could be losing business.

digital marketing

If you subscribe to the Knoxweb blog and like us on Facebook, you will know that it is vital that you remain active across all channels, including social media if you want to stay ahead of the competition. Using proven digital marketing techniques with the help of Knoxweb will get you more likes, comments and shares. When you stay active you will also increase your chance of the all important conversion.

The World Wide Web is a million years from where it used to be, and now that mobile usage is taking over the globe, it is night and day from where it was even five years ago. According to Knoxweb, who has been in the digital marketing business since 1996, there are some tips that you can use to increase your presence on the web.

Create a Good Content Strategy

Online content marketing will always dominate internet. While traditional advertising will never go away, consumers are much more inclined to learn about a new product or service on the web. Potential buyers would rather read a blog or watch a video than be bombarded with pop up ads they aren’t interested in. Just make sure your content is unique. You want to come up with new content using video, text, and pictures that people have not read about or seen before.

Use Email Marketing more Often

Email marketing is still a viable form of advertising, and although it may have lacked a bit of luster a few years ago, it has made a comeback thanks to video technology and other digital marketing techniques that will increase your click through rate. Ask Knoxweb how you can increase your email marketing ROI with a sound digital marketing campaign that includes video.

Mobile technology has also improved email-marketing click through. Most people will open an email on their cell phone immediately. Think about that the next time you are trying to decide between a direct mail campaign and a digital marketing campaign.

Optimize for Voice

One of the biggest trends back in 2017 was the introduction of Virtual Assistants and Smart Speakers. These days Alexa is the most popular name in the household with voice recognition devices that allow people to search for things on a whim. Add voice search and Al phones to the mix and voice search is quickly emerging as the number one search method when people are at home or out and about.

Knoxweb recommends that you incorporate long tail phrases and keywords into your content. When a user does a voice search they’ll say, “Find small business digital marketing tips.” With the rise in popularity of these digital devices, voice search will certainly go along with the trend.

It’s All About Mobile

Knoxweb cannot stress the importance of digital marketing in 2018. Everything you do must be optimized. Your website content, including your e-newsletters and ads need to be fully optimized for Smartphone’s, Tablets, and Smartwatches. In 2018, you are committing business suicide if you aren’t catering to the mobile market. Not only does it hurt your presence on Google and the other search engines, but it also damages your business and brand.

Never be afraid to try something new and get out of the comfort zone. Coming up with new ideas for your online marketing strategy is the best way to improve your presence and your ROI. Not sure how? Call or click and talk to Knoxweb. The team of professional digital content marketing strategists can take your brand to the next level with sound digital marketing techniques that will increase sales.

Call or click today.

Social Media Marketing Does Organic Still Work?

social media marketing

Social media marketing is something that you should be concerning yourself with. Keeping active on social media not only boosts your profile online, but can also help your SEO and your earnings.

If you have been following the Knoxweb Blog, you will know by now that social media marketing should be just as important to your overall online marketing strategy as Google Ads or any other third party advertising site you may use. In fact, advertising your products and services on social media doesn’t have to cost you a fortune.

Knoxweb explains, you don’t have to spend a penny when you organically grow your business with thoughtful posts, tweets, and videos that attract the attention of your target market. However, the social media landscape has changed when it comes to organic and paid for advertising.

These days you need to be a bit more savvy when it comes to social media marketing if you want your organic posts to be seen by the right people.

What Does Organic Mean?

According to Knoxweb organic means the number of users who will find your post or tweet without paid for distribution. These are the people that just happened to be on Facebook when you posted your coupon or sale. Those users saw your post organically. Unfortunately, Facebook is now using a complicated algorithm that prevents businesses from continuously posting on people’s feeds. This makes your organic reach limited.

Promoted or paid for posts refer to businesses that pay for a boost using a one time or an on-going payment system. You can target your Facebook posts towards your demographic and target market reaching a larger audience when it comes to social media marketing.

Facebook Advertising

Facebook is much more than a place to play games or catch up with family and friends; it’s also a place where companies can build great relationships with clients and customers. This may sound exciting for a business owner, but not so much for the people whose timelines are being bombarded with ads and sales pitches. This is what prompted the algorithm change.

Facebook answered the complainers and introduced a prioritized system where posts by family and friends are at the top of a feed. The odds of seeing content from a brand are now quite low. Organic content really isn’t the best option when it comes to growing your audience and getting the all-important leads on Facebook. With that being said, when you post regularly, you still can attract the attention that you are looking for with great organic content.

Twitter

Facebook isn’t your only option when it comes to spending money on advertising. Twitter brought in a whopping 545 million in 2016. Unlike Facebook, Twitter kept timelines chronological placing organic content from businesses on the field with posts by friends and family. Twitters new timeline uses a feature that is called, “Show me the best Tweets first.” That means any content that you might have missed will appear at the top of your feed when you sign on to Twitter again. Once a user is on the page, content appears in real time so that companies still have the opportunity to reach their demographic organically.

Implementing a sound social media marketing strategy is something that you shouldn’t ignore. Call or click and talk to Knoxweb who can come up with a customized social media marketing plan that will help you increase your exposure online and your profits.

Call or click today.

Is Your Mobile Responsive Website Working?

mobile responsive website

You may have the best mobile responsive website in the world, but if you are on the back pages of Google, you may be wondering why you spent all of that money. If you dug into your profit, but aren’t seeing results, you need to call Knoxweb.

Knoxweb are the mobile responsive website experts and can help you get the results you deserve, especially after paying a fortune for your new mobile friendly website.

Search Engine Optimization

If you follow the Knoxweb Blog, you will know how important good SEO tactics are to your overall marketing plan. If your content is the same as it was a year ago, chances are the only people visiting your website are current clients and customers.

Growing your business online takes optimization. When you properly optimize your mobile friendly website, you will be reaching more people who are interested in your products and services. However, unless you are publishing unique and fresh content, Google and the other search engines will see you as a dead site relegating you to the back pages of the search engines.

Blogging

One of the best ways to keep your name ahead of the competition is with a weekly or monthly blog. With regular blog posts, you can attract the attention of the search engines. Those spiders love fresh and unique content that is both informative and educational. With properly optimized blog posts from Knoxweb, the search engines will index your site giving you a good chance at reaching the top of the page organically.

Social Media

Knoxweb cannot stress the importance of social media marketing. These days your business will suffer if you aren’t on Facebook or Tweeting at least once a day. If your mobile responsive website doesn’t have social media exposure, your expensive investment could end up as a loss at the end of the year. Posting, tweeting and adding videos to your social media pages will help people find your brand.

Video Grabber

Knoxweb has helped thousands of companies expand their online presence with video marketing. Video marketing is the only way to keep people interested in your products and services. According to recent research, more people will watch video than read text. Adding video to your posts will entice people to click through and see what your company has to offer. Video is King as far as Google is concerned and when you add videos that are properly optimized to your email marketing campaign you will see a bigger profit.

Email Marketing

Email marketing is still very relevant, and will continue to be so throughout 2018. When you incorporate your overall marketing strategy with a sound email marketing campaign, you will begin to see a climb in your ranking.

Knoxweb can show you how to add video to your email marketing campaign. When you add video, your subscribers and those on your email list can watch you in action whether you are presenting your product, or staying behind the scenes. When you add a video to your newsletter or email marketing campaign, or your blog, you will see a boost in your click through rates.

If you are still wondering why your expensive mobile responsive website isn’t doing what the developers promised, call or click and talk to Knoxweb who can turn your dead in the water website into a popular place where you will see an increase in sales.

For more information regarding social media marketing, professional blog writing, SEO, Email Marketing or web development, call or click and talk to Knoxweb about revamping or rebuilding your mobile responsive website. It really can make a difference to your online presence.

Call or click for more information today.

Is Your Online Store Up To the Task?

online store

If your online store has been suffering and your holiday campaign doesn’t look like it is going to help you much, call or click and schedule an appointment with the online marketing guru’s from Knoxweb.

Knoxweb has been helping businesses just like yours stay on track since 1996.

Online Shopping set to Surpass Everything Else

Holiday shopping, especially online, is predicted to be massive this year with confident Americans buying gifts on their mobile devices, and their PC’s. If you depend on online traffic, you have to be ahead of the curve with an online store that people will want to like, comment on, share, and most importantly, buy from.

Everyone Shops Online

These days online shopping has changed with new technology that makes it easy for someone to purchase your products or services. Knoxweb can help you update your online store with easy to use buttons and sales tools that will make the entire experience painless. There is nothing worse than finding yourself on a landing page that takes you to a product page that you have to pinch and squeeze.

Mobile Shopping

Some businesses claim to be mobile friendly or even mobile responsive. Their landing page may be, but if the rest of the website hasn’t been converted to the size of the screen, they are not mobile responsive.

Mobile shopping is set to surpass the local mall and even desktop shopping. People are grabbing their phones to check prices, find deals and source coupons. They may window shop, but are they actually buying or just checking out the latest trends?

If your online store doesn’t accommodate mobile users your business will suffer for it. According to Knoxweb, an online store that isn’t easy to navigate through is like having an old cash register at the grocery store. Your business needs to keep up with the times if you want your online store to be successful.

Social Media and Content Marketing

Your social media presence is imperative if you want to sell products and services. Your store needs to be known on social media if want your brand to grow. Even if you do have a strong social media following your fans and followers will quickly de-friend or stop following you if your online store can’t handle the rush. If customers are tweeting or posting about your old school online store, you had better step up to the plate.

According to Knoxweb, your store is a reflection of your brand. If you spend a lot of time on video and content marketing but neglect your online store, your entire online presence will begin to fade.

Knoxweb can help you optimize your brand with both traditional and online marketing strategies that you can implement into your entire holiday campaign. Knoxweb can build you a store that can handle the holiday rush without causing you stress.

Content Marketing

When you incorporate a special, holiday sale or coupon offer into your blog you can link it to your store. Potential customers can find what they want by just reading your blog.

A professional blog writer knows how to create fresh and unique posts that will drive users to your store. A business blog writer also knows how to add links, pictures and create text that will entice potential buyers to your online store.

Don’t get left behind during the holidays. A newly remodeled online store can help optimize your brand and increase your ROI.

Call or click and schedule a no obligation consultation with Knoxweb today.

Online Marketing with Video will Boost your SEO

online marketing with video

Online Marketing with video is the number one way to make your presence known on the World Wide Web, and if you aren’t including video in your online marketing strategy, you will be missing the boat.

If you follow the Knoxweb Blog, you will know how important online marketing with video is to your entire campaign. When you add video to your website, email, and social media with Videograbber, you increase your chances of converting those leads into sales.

Last year saw a huge surge in video, with content marketing going from 360-degree videos to Facebooks new Live format. Because people have a shorter attention span, making short and concise videos that are interactive and engaging is paying off.

According to Knoxweb, 78 percent of viewers watch videos on their PC’s, Smartphone’s, tablets, and laptops online every single week with 55 percent watching videos online every single day. On top of that, 65 percent of those who watch a video watch the entire video. If you do not have online marketing with video, you are missing the best opportunity to engage and reach your target market and demographic.

Below are a few more staggering numbers from Knoxweb that you may want to consider if you aren’t including video in your online marketing strategy:

  • More video is uploaded every month than TV has in thirty years
  • By the end of the year video will account for 74 percent of web traffic
  • Tablet owners, 33 percent of them, watch an hour of video every day
  • Twenty Eight percent of Smartphone users watch a video every day
  • Seventy-eight percent watch online videos every week
  • Fifty five percent of viewers watch videos every day online
  • A staggering 5 million people watch videos on Facebook every day
  • Eighty five percent of videos that are watched on Facebook are mute
  • People who use Snapchat watch 10 billion video clips a day
  • Eighty two percent of Tweeters watch video content
  • Business executives, 75 percent of them, watch industry related videos weekly
  • Fifty five percent of executives share industry related videos with colleagues
  • Fifty nine percent of business executives prefer video to text
  • Eighty one percent of businesses and organizations feature video on their website
  • Sixty nine percent of marketing professionals have used online marketing with video
  • Ninety three percent of online marketers include video in their strategy
  • Ninety six percent of Business-to-Business companies are using video
  • The word video in an email subject line will increase your open rates by 19 percent
  • Online marketing with video increases click through rates by 65 percent
  • Online marketing with video in email reduces unsubscribers by 26 percent
  • When online marketers include video, it increases click through by 200 to 300 percent
  • Marketers worldwide name video as the best return for ROI. Fifty two percent of them

Knoxweb knows how powerful video is and has the best tools to help you include video in your online marketing strategy. With Knoxweb and Videograbber, you can have a professional video produced that will be powerful and eye catching.

Knoxweb has been in the video and web business since 1996, and can take your company to the next level with Videograbber. All you have to do is call or click.

Online marketing with video is taking the world by storm, and if you haven’t added video to your website, email or social media marketing, you will lose business.

Still not sure? Call or click and schedule an appointment with a marketing professional from Knoxweb who can take your business or organization to the next level with a sure fire online marketing campaign that will boost your SEO and your online presence.

Online marketing with video isn’t going anywhere. Call or click and talk to Knoxweb about online marketing with video today. You will not be disappointed.

Call or click now.

Video Grabber to Boost your Search Engine Optimization

Video Grabber

Video Grabber could be the answer if you have been considering adding video to your online marketing campaign. Knoxweb’s Video Grabber can help you come up with a video that will help your business or organization grow.

Knoxweb has been in the web business since 1996 and understands how important video is to your online marketing campaign. When you incorporate video into your overall marketing strategy with Video Grabber, you will be amazed at how much your ranking will improve on the search engines. Video will boost your Search Engine Optimization when you hire the production team from Knoxweb.

Video Grabber is just one of the services offered by Knoxweb. Knoxweb is the best web design and development company on the planet and can help you write and produce a Video Grabber that will help your business grow whether you are a one-person operation, a small business, or a large corporation.

Working with Knoxweb for your entire online marketing campaign is smart as you are bridging the gap between web design, development and of course, video production.

The video production team from Knoxweb can handle everything from the conception, writing, production, design, and distribution. When you work with Knoxweb, you will be getting an award winning team that can help you produce a video that will give you results. If you are looking for an SEO boost, Video Grabber could be the answer.

Video enhances your products and services. When you hire Knoxweb to produce your videos with Video Grabber, you can film clients and customers using your products or ask them to star in your video reviews. Research indicates that potential buyers will purchase more often if they see a video review or a video of your product. In fact, 76 percent of those polled said they were more likely to buy a product or service after watching a video.

Below are a few more reasons to consider adding video with Video Grabber and Knoxweb.

Better SEO-Adding video to your site can increase your chances of a Google front page by 54 times
• Better Consumer Attention-People are more attracted to posts with video
• Higher Engagement-Visual content is paramount when it comes to online marketing, especially when it is video
• Technology Favors Video-Video marketing is favored, and when you consider the addition of auto play on Facebook you cannot go wrong with video
• Better Optimization Technology-Video with a feedback loop makes it easy for potential clients and customers to watch and re-watch your video ad
• Higher Retention-65 percent of people who watch videos watch about three quarters of it
• Better Click Through Rate on Email-Video in email doubles your click through rates
• Improved Accessibility-Creating a video no longer takes a big budget. Knoxweb makes it easy with Video Grabbers and best of all, it won’t cost you a fortune
• Emotional Connections-People connect with video, even more than photos. Evoking emotion into your video has a positive impact when it comes to decision making
• Increased Customer Conversion-The best reason to add video to your online marketing campaign is conversion. An astounding 71 percent of marketers claim that video conversion outperforms other types of online and conventional marketing.

Video with Video Grabbers is the affordable way to add content to your website.

Call or click and schedule a no obligation video consultation with the team from Knoxweb. It really can boost your SEO.

Call or click now.

Advertising on Facebook Will Increase Sales

advertising on Facebook

Advertising on Facebook is quick and easy, and best of all; it won’t cost you a fortune to advertise on Facebook. For as little as $50.00 per campaign, you can boost your online presence, and increase your sales.

Facebook really is the King of social media, and according to Knoxweb, Facebook gives you the best options when it comes to online advertising because you target your demographic. However, there are quite a few other reasons to consider Facebook Advertising for both small and large businesses and organizations.

People spend time on Social Media

The average person in the United States spends about 50 minutes a day on Facebook. Users share and like content. Every 60 seconds, Facebook users share and like more than 4 million posts, and with a good Facebook advertising plan from Knoxweb, you can tap into that engaged user base.

Organic is on its Way Out

If you have a Facebook business page, you may not understand that fewer than 0.5 percent will see your Facebook updates. For a few years now, Facebook has been reducing business page posts in news feeds, another reason you need to advertise on Facebook. Spend $50.00 and you will get your business page ad out to 10,000 people targeting you demographic.

Targeting is Awesome

Facebook targets more than you may realize. Business owners can target Facebook ads by age, location, gender, location, behavior, interests and connections. With Facebook advertising, you can reach your audience with powerful targeting options that you probably aren’t aware of. With Facebook ads, you can:

  • Use custom audiences to help build loyalty
  • Become creative with life events
  • Tap into recent purchasing behavior
  • Create lookalike audiences
  • Layer your targeting options

Call Buttons

With 1.39 billion Facebook visitors every month, and that’s just mobile visitors, call buttons are truly innovative as they will get you more leads, which will hopefully lead to sales. The old way of desktop search conversions is over. With Facebook ads, you can target mobile users with a call button on your Facebook page.

Facebook Tools are Easy

Advertising on Facebook is easy when you use the Facebook advertising tools. The IOS Tool allows you to manage and create Facebook ads from any mobile device, while the Text Overlay Tool allows you to promote your posts. Simply put, that means you can posts what you normally would, and pay to expand your user base. The Social Stats tool is perfect if you do business in different locations. If you sell on Etsy or Ebay, you can choose your locations, evaluate from a map, and set your demographic preferences with the Social Stats Tool. Ask Knoxweb about Facebook tools for advertising on Facebook.

Social media is complex, but one thing is for sure, Facebook still reigns supreme, and when you advertise on Facebook, you will begin to see why.

If you would like more information regarding advertising on Facebook, social media advertising, website development or online marketing, call or click and talk to a professional social media expert from Knoxweb. Knoxweb really understands the World Wide Web, especially social media, and can help you take your business to the next level with Facebook advertising.

Call or click now and start advertising on Facebook today.

Ignoring Online Marketing Could Be Deadly for Business

online marketing

Ignoring online marketing is one of the worst things you can do for your business. When you ignore social media, email marketing and online advertising, you are hurting your company. According to Knoxweb, relying on the old way of doing business isn’t going to help your bottom line.

When retailer John Wanamaker said, “Half the money I spend on advertising is wasted, the trouble is, I don’t know which half,” he wasn’t joking and back then, the World Wide Web didn’t exist, however, Mr. Wanamaker’s quote is still the case today.

These days, it’s difficult to know where to put your advertising dollars. Most people grew tired of clicking on those annoying online ads, but now that researchers have gotten in on the act, experts are beginning to see just how few actually click on internet ads.

More research is indicating that those who buy online would be buying a product or service regardless if they saw a paid for ad or not. The study discovered that the paid search spending was being focused on the same people who were going to buy on Amazon or eBay anyway. Most frequent online shoppers are not influenced by paid for ads, which results in a negative return, however, if you don’t have an online presence, nobody will be able to find you anyway.

Facebook and Google

Google is the largest search engine in the world while Facebook is the largest social media network in the world. Facebook is social; Google is for finding out information, shopping, entertainment and much more. With that being said, the news feed on Facebook is the most sophisticated of its kind on the planet.

Google converts shoppers at the bottom of the funnel while Facebook is more like a magazine or TV with thousands of companies hoping to catch the eye of Facebook users. Businesses and organizations are hoping to get a slice of the Facebook user pie by purchasing paid for ads on Facebook.

If you follow the Knoxweb blog, you will know that Facebook advertising works, however, if you don’t optimize your Facebook ads with the rest of your online marketing campaign, you are simply throwing your money away.

Starting a successful online marketing campaign that will get results can be tough, especially if you don’t know a thing about analytics or logistics. According to Knoxweb, not optimizing and spending your ad dollars recklessly could hurt your business or organization.

When you schedule a no obligation consultation with Knoxweb, your companies wants and needs will be met whether you own a tour bus business in the Great Smoky Mountains in East Tennessee or a diner in Gatlinburg.

Knoxweb has been in the web business since 1996 and understands the importance of online marketing. When you work with the marketing team from Knoxweb, you will see results with your email marketing, social media marketing, and traditional marketing.

If you are tired of searching through page after page on Google just to find your business or organization listing, it’s time to schedule an appointment with Knoxweb who can help you create an amazing online marketing campaign that will not cost you a fortune.

Call or click and schedule your consultation with Knoxweb today.