It’s already six months into the year and if your digital marketing still isn’t doing you any favors, it’s time to rethink your entire campaign.
With Knoxweb, you’ll knock the rest of 2019 out of the park with awesome digital marketing techniques that are sure to attract new clients and customers. As a result, you’ll have a better presence online.
Knoxweb has been in the web design and web development business since 1996 and has learned a thing or two about digital marketing. The experienced and creative team understands that building the fastest and most beautiful website on the planet is only half the battle.
Showing Off Your Efforts with Digital Marketing
Most business owners don’t have a clue about digital marketing. They will pay a web development company to build a site and refuse the offer of continued marketing. With Knoxweb, you have a one-stop shop for your entire web needs.
Knoxweb does everything for you including your digital marketing and knows how to market your products and services on the web. From branding your company with blogs and videos to optimizing your content for the web, you won’t need anyone else for your digital marketing needs.
Digital Marketing and Social Media
If you follow the Knoxweb Blog, you will know that going without social media marketing is attempting business suicide. A strong social media presence is a vital part of your digital marketing strategy.
Social media marketing takes time and energy and isn’t something that should be taken lightly. You can bet the competition isn’t slacking off when it comes to social media marketing. Throwing your company all over the place hoping something will stick on social media isn’t a good idea.
Having a strong social media marketing team onboard eliminates miscommunication with your fans and followers. If you aren’t communicating and responding to comments, likes, and shares, you need a company that can do it for you.
New Ways of Digital Marketing
In this day and age, it’s more than blogging and social media marketing. With text message marketing and artificial intelligence marketing, you can reach your target market more effectively.
Text message marketing is more likely to be opened than your last email blast. People aren’t used to seeing companies advertise in a text and are curious about what you have to offer. Be clever and creative when you write your text message ads and include a coupon or discount with your text. This entices subscribers to click and read more.
Ask Knoxweb how you can advertise on AI using creative content with keywords that are geared towards Alexa and Siri. Think about what you ask Alexa and write your content from there.
Digital Marketing and Blogging
One of the easiest ways to optimize your content is with a weekly or monthly blog. Some companies even blog twice a week, as their subscriber base demands it. Blogs are easy to optimize on social media and other online platforms. However, you can also use your blogs in conventional advertising.
Knoxweb recommends that you include a snippet from your blog on a postcard or the entire article in a printed newsletter. This way you can drive traffic to your website and attract people that are not fans of social media.
Hire a professional blog writer who is proficient in SEO. You or one of your team members may be a great writer, but if you don’t understand search engine optimization, no one is going to see your articles.
Video is an Essential Part of Digital Marketing
Knoxweb can’t stress enough how important video is to your overall marketing strategies. Video attracts more viewers and potential customers than text and pictures put together. As a result, video also gives you a better return on investment.
With so many tools available, it’s easy to show off your company. With slick videos that give viewers more information about your products and services and your brand you can’t lose. From Facebook Live to Video Grabbers from Knoxweb, video is the affordable way to show the world who you are.
If you are unsure what types of videos you would like to produce, talk to Knoxweb. As talented creators, the team will create a campaign for brand. From how to videos to customer testimonials, there is no limit to what you can do on video.
What’s Next with Digital Marketing?
Even the powers that be at Google don’t have a clue about what’s in store for digital marketing. As a result, nobody else does either. What everyone does know is that online marketing is only going to get bigger and better.
Knoxweb continually keeps up with trends and technologies providing you with the best digital experience on the planet. Because each team member takes continued education you can relax. As a result of participating in seminars and classes to better themselves and Knoxweb you come out the winner.
You still have time to make your presence known on the internet. Call and schedule a consultation with Knoxweb and give the competition something to worry about.
Call for a digital marketing consultation today.