A professional business blogger could be the answer to your online marketing woes. Having a professionally written blog for your business makes it easy to optimize all of your content, including your social media.
Knoxweb are the experts, and have been helping businesses just like yours step into the 21st century with proven techniques.
Why Do I Need a Professional Business Blogger?
Before Knoxweb can answer that question, it’s important to ask yourself these 6 questions.
1. Are you a professional writer?
2. Are you proficient in SEO?
3. Do you know how to source copyright free images?
4. Do you know HTML?
5. Do you know how to research?
6. Do you have enough topics to write about for months, even years?
Even if you consider yourself to be an excellent writer, you need to understand Search Engine Optimization, Social Media Optimization and of course all things SEO including tags and Meta descriptions. Your words may flow together like Shakespeare, but unless you know how to optimize your work, no one will ever see it.
Quality Content from a Professional Business Blog Writer
Although Google and the other search engines are changing algorithms almost daily, one of the biggest trends in SEO is quality. If you have quality content, you will be rewarded. Of course, you want Google to locate the best pages on your site, and what better way to do that than with a professional business blogger.
Most companies will not change the about us or products and services pages. Unless your mission statement changes, the majority of your pages will appear stagnant. That’s why fresh landing pages and a professionally written blog are so important to your overall marketing strategy.
Fresh Content from a Professional Business Blog Writer
Knoxweb explains that Google’s mission is to find the best information for the user. Google wants fresh and unique content that will entice the user to click on the link, and of course, that’s what you want as well.
A good writer will research your products and services and the competition. Professional bloggers will see what is trending and what topics are most relevant to your business, even if the keyword remains the same week after week.
Long Form Content from a Professional Business Blogger
In the past, most businesses stuck to blogs and articles that were around the 300 to 400-word mark. However, thanks to the need for more information, potential buyers are looking for longer blogs to help them make a decision.
Long form content consists of articles or blogs that are at least 1200. However, because of the hunger for information, the average long form content word count is on the increase with a minimum of 3000 words being written in 2017.
Another reason you should include long form content into your marketing strategy is page rank. Top ranking content is around 2,500 words. That means that long form content not only resonates with the search engines, but the readers as well.
In conclusion, a professional business blogger will bring results. Knoxweb has a team of professional writers who understand what it takes to boost your ranking on the search engines. When you leave every man or woman to his or her trade, you will see results, and will probably be less stressed as well.
Take control of your online marketing and call Knoxweb for a no obligation consultation. A professional business blogger really can make a difference to your end of year earnings.
You still have time to turn your business around before the end of the year.