Tag Archives: social media marketing Knoxweb

Need Help with Social Media Marketing?

social media marketing

If social media marketing is something that you would rather ignore, it could be affecting your business or organization.

According to Knoxweb, social media marketing is the best way to optimize your content, and best of all, you can work with the experts from Knoxweb for your social media.

Every smart business owner understands the impact that social media marketing can have on a client base, and when you do it the right way, it can create leads, sales, and most importantly, a steady stream of income.

Below are some tips that Knoxweb recommends for social media marketing:

Connection-Marketing on social media allows you to connect with the audience. When you interact with your fans, you are creating an emotional connection with potential clients and your existing customers. When you connect on a consistent basis, you are building a fan base of loyal followers helping build relationships.

Engagement-Knoxweb explains that when you engage with your followers you will learn what they like and what they need. It helps your business or organization learn more about buying behavior and demographics.

Helps You Decide-When you use social media marketing the right way you can have a better understanding of what your potential buyers are looking for. You will know what your customers are talking about, what they are shopping for and what their concerns are. You can also find out what they do and do not like about your products and services.

Monitoring-Social media allows you to monitor the competition. Best of all, your competitors won’t have a clue that you are visiting their business pages. When you spend time on your competitors pages you can know what they are about to do, what they are doing, and can anticipate the all-important next step.

Customer Relations-One of the best ways to manage any negative feedback is to keep in contact with the clients and customers who have a complaint. Acting quickly is the most important thing to remember and social media gives you that opportunity. With social media marketing you can let your customers know how to reach you quickly so that you can provide a solution.

Authority Builder-When you have a strong presence on social media it gives your business or organization the opportunity to show off your expertise. Knoxweb explains that you can become an authority when you provide relevant and valuable information to your followers. Be as creative as you can with your content and don’t forget to use graphics, pictures, and video.

Brand Awareness-Social media marketing helps you boost your brands awareness. Knoxweb recommends that you have giveaways and contests that will entice more users to your social media pages. Other ways to spark your brands interest is to share trending content, create compelling posts, and share your influencer’s content.

Cuts Marketing Costs-There is no doubt about it. Marketing on social media will cut your advertising costs, especially if you have pouring your advertising budget into paid printed ads. Those mail outs and circulars don’t have the power that social media does.

Website Traffic-If you follow the Knoxweb blog, you will know that social media is big on the search engines. When you pre-schedule your posts, use hashtags and keep a calendar for social media, you will see a boost in your SEO.

Social media marketing really does work, but unless you know how to do it, it could affect your reputation. Knoxweb can help you with your marketing and help you understand how marketing on social media really works.

If you would like more information regarding social media marketing, a mobile website, or just need some advice, call or click and schedule a no obligation consultation with the experts from Knoxweb today.

Social Media Marketing Plan for 2017 Are You Ready

social media marketing

Social media marketing is vital to your business or organization, and if you are unsure how to incorporate it into your business, Knoxweb can help.

The New Year is nearly here and if you are still trying to come up with a plan to boost your bottom line in 2017, call and schedule an appointment with Knoxweb who can help you create a marketing strategy to optimize all of your marketing, including your social media marketing.

According to Knoxweb, social media marketing has a lead to close rate that is a whopping 100 percent higher than outbound marketing. Knoxweb also explains that 85 percent of business-to-business marketers also use social media. Regardless of who you are selling to social media marketing will help you build your online presence while growing your brand at the same time.

SEO

When you have a strong social media, marketing plan you will be boosting your Search Engine Optimization, or SEO. If you follow the Knoxweb blog, you know how vital it is to have an SEO plan. If you don’t, no one will be able to find you on the World Wide Web. Having the best content helps the search engines find you. By consistently updating your social media pages with new posts, you will see a climb in your ranking.

Drive Traffic

Creating landing pages or even new pages on your website is a great idea, but unless you know how to drive traffic to your website, what’s the point? Optimizing your website on social media pages can increase your visitors within days, or even hours, of posting.

Relationship Building

When it’s done right, Twitter, Facebook, Instagram, Pinterest, YouTube and the other social media sites can help your customer relations. Tweeting or posting on your pages helps you gain insight into your fans lives, which could help when it comes to planning your social media marketing strategy. By being active on social media, you can find out what people are buying and why they are buying it. You can find out what your potential clients and customers like to share and even what they do on their time off.

More Receptive

People see social media as being, well, social. People see Facebook and Twitter as social networks. Users aren’t going to Instagram and Pinterest because they want to buy something. That means you must be creative when it comes to your posts so that they don’t look like a blatant advertisement. You want your users to hear what you say, which could result in some serious traffic to your website when your social media marketing is done the right way.

Targeting

Social media is highly customizable, especially if you purchase Facebook advertising. Facebook ads allow your business to target your demographics by industry, location, education level and purchase history. With Facebook Advertising, you can even see what pages your customers like and where they post.

Get Noticed

Trade shows, business events, and charity fundraisers can help get you noticed and boost your presence with the help of social media. Social media is the best way to let people know where you and your business or organization will be and what you’ve got going on. With Facebook Live, you can even share your event in real time, which can help your web presence and your conversion rate.

Social media marketing really is vital to your web presence, but unless you know how to incorporate it into the main scheme of things, you could actually harm your business. Let Knoxweb show you the ropes and schedule an appointment for a social media marketing planning session today.